- Full-Time
- Permanent
- Sales & Marketing
- ACCOR
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Cape Town, South Africa
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REF5327Z
Director of Brand and Communication - Mantis Group
Region
MEA SPAC
Company Description
Mantis is a leading, conservation-focused hotel group with eco-lodges, waterways and eco-escapes located all over the world. Sustainable travellers have been enjoying eco-tourism, safaris and adventure travel with Mantis since 2000. Rooted in conservation, Mantis pursues sustainable business practices and develops tourism products that are respectful of the environment and communities in which they operate.
Whether small and intimate or vast and complex, on a sweeping African plain, beach-side escape or bustling city, each is an exceptional place for guests to find themselves. While uniquely different in the experiences they offer, all are linked through a collective obsession to be extraordinary, to be rare in a world that mass-produces sameness.
- Develop and execute the brand’s identity, positioning, and tone of voice across all internal and external platforms.
- Implement and oversee brand guidelines to ensure consistent visual identity, storytelling, and guest experience.
- Support pre-opening activities by aligning new properties with brand standards and ensuring their integration into the Mantis narrative.
- Monitor brand performance and sentiment, using insights to refine positioning and improve engagement.
- Lead internal and external communications, including media relations, press releases, thought leadership, and corporate announcements.
- Build and maintain relationships with global media, influencers, and partners to expand brand reach and credibility.
- Oversee crisis communication planning to safeguard the brand’s reputation and integrity.
- Represent Mantis at industry events, media engagements, and stakeholder forums.
- Plan and execute integrated communications campaigns that reinforce Mantis’ values and drive audience engagement.
- Collaborate closely with Sales & Marketing teams to develop storytelling initiatives that showcase the brand’s unique experiences and conservation-led purpose.
- Work with digital marketing and design teams to ensure all online and on-property materials are consistent with brand standards.
- Oversee content creation for digital platforms, print materials, and internal publications.
- Lead communications around sustainability, community engagement, and conservation initiatives under Mantis Impact.
- Ensure that CSR narratives are authentic, measurable, and aligned with the brand’s core pillars.
- Collaborate with operations and development teams to integrate sustainability storytelling across all guest and stakeholder touchpoints.
- Track and analyze the effectiveness of brand and communication initiatives using engagement, media coverage, and sentiment metrics.
- Prepare reports and recommendations for senior leadership to guide strategic decision-making.
- Stay abreast of industry trends, media innovations, and competitor activity to maintain Mantis’ leadership position in the conservation-led luxury hospitality space.
- Bachelor’s degree in Marketing, Communications, Brand Management, or a related field.
- 10+ years’ experience in brand management, communications, or PR—preferably within hospitality, luxury, or lifestyle sectors.
- Proven track record in building and protecting brand equity across global or multi-property portfolios.
- Strong media and stakeholder relations experience with excellent communication and presentation skills.
- Passion for sustainability, conservation, and community engagement.
- Exceptional leadership, collaboration, and project management abilities.
Benefits, Rewards, Motivations: In recognition of your hard work and dedication, we offer:
- Lucrative Rewards: Your efforts won't go unnoticed – anticipate a competitive salary package with generous performance-based bonuses and incentives.
- Personal Growth: Unlock your full potential and pursue your personal goals through continuous learning and development opportunities.
- Industry Perks: Enjoy local and global benefits on accommodation, dining, and lifestyle services.
- Learning Opportunities: Access Accor's extensive learning and development platform, offering thousands of courses to expand your knowledge and skills.
- Recognition and Rewards: Personalized reward programs, bonuses, and incentives in addition to a competitive base salary.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
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