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  1. Full-Time
  2. Temporary
  3. NOVOTEL
  4. Sales & Marketing

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Novotel Makassar Grand Shayla, Makassar, Indonesia

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REF71509P

Digital Marketing Executive

Region

MEA SPAC


Company Description

Hotel that makes every moment matter

The centrally-located Novotel Makassar Grand Shayla provides everything the discerning traveller looks for in a hotel. After a day's work in the business centre, or sightseeing around town, reap the benefits of a massage or a dip in the outdoor pool. With 4-star service and first-rate amenities, we have all your needs covered at Novotel.


Job Description

In this role, you will be responsible for managing and executing our digital media strategies to drive online direct sales, increase brand awareness, and engage with our target audience.

  • Manage and update website content for Novotel Makassar Grand Shayla

  • Ensure all digital web offers are aligned with brand positioning and are optimised for conversion.

  • Plan, execute, and optimize Google Ads, display advertising, and retargeting campaigns to drive direct bookings.

  • Track and analyse digital marketing KPIs to improve campaign effectiveness.

  • Collaborate with digital agencies to maximize campaign performance and ROI.

  • Creative & Digital Asset Development

  • Develop digital marketing collaterals for email marketing, paid search, and website promotions.

  • Ensure all digital assets are aligned with conversion rate optimization (CRO) best practices.


Qualifications

  • Diploma/Degree in Digital Marketing, Marketing Communications, or a related field.

  • 2 years of experience in a digital marketing role, preferably with agency experience.

  • Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.

  • Hands-on experience with email marketing platforms, CRM tools, and marketing automation

  • Detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.


Additional Information

Fresh Graduate all welcome to apply 

Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.

When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.

LET YOUR PASSION SHINE

We foster our creativity, our excellence and progressiveness. We interconnect with each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in being part of a wider global team leading the way in local sustainability initiatives. Working together with our communities, we will empower you to make your own meaningful impact.

LEARN ABOUT US

Let your passion shine

We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.

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