- Full-Time
- Permanent
- Sales & Marketing
- ACCOR
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Issy-les-Moulineaux, France
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REF4211E
VP Sales & Revenue Management Sofitel, MGallery & Emblems (M/F/X)
Region
Luxury & Lifestyle
La Maison Sofitel, MGallery & Emblems
We are a collection of 4 exclusive Luxury brands: Sofitel, Sofitel Legend and MGallery, Emblems across 60 countries, unlocking unique memorable moments in connection with the local destination.
Our signature: All our Talents express themselves with authenticity, playfulness in a diverse and inclusive environment, have the ability to surprise our customers with crafting exceptional tailor-made experiences and go the extra mile every day, while embracing local culture.
Join our Maison to strive for Excellence. It is a place where you live your purpose!
What we offer
La Maison Sofitel, Sofitel Legend, MGallery & Emblems is founded on a set of values that define our distinctive culture. These values unite all our talents around the achievement of common goals and principles. They define the way we interact with our guests, colleagues and communities, and guide our behavior.
Our values are:
- Passion & pride: be passionately in love with our brands, our guests and our people. Use our E.Q.
- Exellence: comprehensive business approach, driving all levers to be best-in-class hôteliers
- Empowerment: we are all Entrepreneurs, fully accountable, with strong KPIs and freedom too
- Trust & Transparency: share everything, no taboo. Feedback is a gift
- Long-term relationship: with owners as well as talent. Creating a strong sense of belonging.
- Bespoke & free: 100% experience-driven. Tailored services. Unlock creativity.
- Proximity: Family spirit, responsiveness, solidarity & constant dialogue with the field
A career that lets your passion shine
The VP Sales & Revenue Management is a dual-role leadership position responsible for driving B2B
revenue growth and optimizing topline performance for Sofitel, MGallery & Emblems. Reporting to the Chief Commercial Officer, this role ensures full alignment between Sales and Revenue Management, leveraging synergies to maximize business impact.
The VP will lead a cross-functional approach, ensuring pricing strategies, sales actions, and distribution tactics are integrated and complementary. He/She will work closely with Global Sales, Marketing, E-commerce, Business Intelligence, and Hotel Performance teams, as well as regional teams, to create a data-driven culture that enhances both sales effectiveness and revenue optimization.
This position requires a strategic thinker and a hands-on leader capable of managing teams across regions.
MISSIONS
1. STRATEGY & SERVICE LEVEL AGREEMENT (S.L.A.)
You will define Sofitel, Mgallery, Emblems sales strategy and ensure alignment between others functions (Revenue Management, Ecommerce, Marketing, Operations, Hotel Performance) :
- Collaborate closely with brand marketing to align sales and marketing efforts, ensuring consistent B2B brand messaging
- You will build the SLA with the Global Sales Team and ensure its implementation to guarantee our fair share of visibility and business.
- You serve as a liaison between La Maison, Accor Global Sales and Contact Centers, educating them on the brand, renovations and new openings.
2. SALES IN ACTION
- Coordinate and represent Sofitel, MGallery & Emblems at professional events to strengthen relationships with key industry stakeholders.
- Conduct bi-annual business reviews with our largest B2B partners and identify new business opportunities and enhance brand visibility.
- Define a B2B animation plan including visibility campaigns, special offers and loyalty boosts.
- Build and share clear guidelines, methods and recommended levers per segment, activable at hotel level.
- Work together with the Sales Systems training teams to ensure Accor systems are maximized.
3. LEAD THE REVENUE STRATEGY & DRIVE TRANSFORMATION
- Define clear guidelines for hotels through the annual Hotel Budget Guidelines, the Pricing Policy, the Hotel Commercial Toolkit and adhoc projects/solicitations
- Drive Transformation :
- Increase the coverage rate of must-have systems : IDeaS, Upsell Tools, Rate Shopper, STR Compsets
- Simplify pricing structure, accelerate loading & reduce exceptions/mistakes. Faster go-to-market for promotions & last-minute needs
- Improve the Forecast Accuracy trough the implementation of RMS, better and stronger processes and collaboration within hotel
- Transition from a FIT dependency to a balanced & distributed Leisure strategy
- Drive Performance:
- Lead hotel topline budget construction process, targets & revision
- Optimize market performance (RGI, MPI, ARI), increase Compset coverage
- Ensure ADR Ambition is strong enough and delivered
- Together with the E-commerce team, define the commercial animation plan with a special focus on global or regional promotions
4. MANAGE THE TEAM OF REVENUE DIRECTORS
- Regional Directors of RM are Senior Experts, based in their regions managing a scope of 30 to 50 hotels
- Support them in their daily role, with hotels/owners or other relations/projects
- Challenge them on achieving their business goals
- Help them individually grow on their development plans
- Ensure their focus on key/strategic hotel and maintain a healthy workload
- Supervise the Pricing & Distribution Director ensuring the implementation of our strategy and a fair balance between offer management (short term tactical) but also the long-term structural change and improvements
- Build the team spirit, ensure they understand the global strategy and priorities, share amongst themselves projects/presentations/best practices.
5. PERFORMANCE MONITORING
- Together with the BI team, support forecasting & annual budgeting efforts. Drive a culture of accuracy and growth.
- Provide regular updates to the executive team, highlighting business performance opportunities, challenges, and recommended actions.
- Monitor performance and promote Sales contribution, by segment, at global, regional and hotel level.
DELIVERABLES & KPIS
• Roadmap
• Annual strategic guidelines
• Monthly business review
• Hotel toolkit to activate levers
• Sales animation plan
• RevPar
• RGI
• DHS
• Forecast Accuracy
• Web Direct Contribution
• B2B contribution
• Coverage rate per tool, esp. IDeaS
What you will bring to the role
- 15+ years’ experience in Sales and / or Revenue Management in the Air / Train / Hotel / Car
Rental industries - Fluent English and French
- Education: Bachelor’s degree in Business, Hospitality, Commercial or related.
- Skills:
o Strong leadership and team-building abilities.
o Excellent communication and negotiation skills.
o Strong communication and deductive skills.
o Business-oriented, always looking for new opportunities or levers to develop our revenue.
o Partnership & Trust with Operations; Understanding & empathy of hotel needs
Apply Now
Let you passion shine, visit careers.accor.com
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
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