- Full-Time
- Permanent
- Sales & Marketing
- ACCOR
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Fairmont San Francisco, San Francisco, United States
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REF93576L
Luxury Sales Manager
Region
Luxury & Lifestyle
Since 1907, Fairmont has served as the San Francisco residence for U.S. presidents, world leaders and entertainment stars. The landmark hotel offers 606 well-appointed guest rooms and suites, three distinctive restaurants, a health club and easy access to the city’s most popular attractions. Fairmont San Francisco is located atop Nob Hill at 950 Mason Street.
Fairmont is proud to be an Equal Opportunity Employer. Feel free to visit our website at http://www.fairmont.com/ to find out more about our company.
EOE/M/F/D/V
The Luxury Sales Manager is responsible for developing, implementing, and executing a successful sales strategy focused on the luxury market segment, including luxury consortia and VIP leisure travelers, including Penthouse and Specialty Suite guests. The role ensures achievement and overachievement of luxury segment room nights, revenue and suite production, while strengthening the hotel’s reputation within global luxury networks. The position also aligns cross-departmentally to ensure collaboration, employee engagement and performance-driven coaching.
KEY RESPONSIBILITIES
- Develop and implement a comprehensive Luxury Sales strategy aligned with the hotel’s overall Sales & Marketing objectives
- Develop and grow a portfolio of luxury leisure accounts, including tour operators, wholesalers, DMCs and global luxury Consortia
- Maintain strong knowledge of luxury leisure segments, including program requirements and production drivers
- Identify new and emerging luxury markets globally and develop targeted action plans to capture new business opportunities in key leisure source markets
- Conduct regular client site visits, VIP entertainment, FAM trips, and hosted stays to enhance loyalty and drive long-term partnerships.
- Represent the hotel at luxury trade shows, roadshows, consortia events, sales missions, and hotel events, as required
- Negotiate leisure contracts, preferred partner agreements, rates and value-adds, in line with brand and revenue strategies
- Closely collaborate with Revenue Management, Marketing, Reservations and Operations to optimize campaigns, pricing and delivery of contracted business
- Determine training needs related to luxury service standards, consortia engagement, and high-end client servicing, and ensure appropriate implementation
- Prepare and execute annual leisure sales plans, track production and ROI, and provide regular reports and forecasts
- Act as a brand ambassador, ensuring partners understand brand positioning, guest experience, and that all contracted luxury benefits are delivered seamlessly
- Lead all luxury-focused sales activities to achieve and exceed monthly, quarterly, and annual luxury revenue targets, with a strong emphasis on premium suites, Penthouse and exclusive experiences
- Act as the primary point of contact for top-producing luxury accounts, ensuring personalized engagement, tailored proposals, and exceptional service delivery.
- Champion the brand’s Luxury Sales HERA program to cultivate strong partnerships
- Actively promote awareness of luxury guest expectations across all hotel departments to ensure seamless, highly personalized guest experiences
- Champion ongoing communication between property and Global Sales Network
- Regularly analyze booking trends, pace reports, and market intelligence to proactively adjust luxury sales strategies, in partnership with Commercial Leadership
- Monitor competitor activity in luxury travel segment to provide strategic insights
- Provide timely, professional responses to all client inquiries; ensure exceptional service and follow-up
- Improve communication through attendance at weekly revenue management, strategy meetings and regularly scheduled Sales Departmental meetings
- Actively engage with local Luxury travel partners and organizations
- Promote the brand’s ALL loyalty program initiatives
- Maintain the highest standards of professionalism, personal presentation, and brand alignment in all interactions.
- Provides ongoing sales direction to direct reports
- Oversee administrative colleague responsibilities, in partnership with Transient Team
- Actively participates in prescribed Sales Training, Lobby Ambassador, Manager on Duty program and other guest-focused or department-driven initiatives, as required
The individual must possess the following competencies and be able to demonstrate the ability to perform all essential job functions:
- Exceptional verbal and written communication skills; additional languages are a strong advantage
- Knowledge of luxury hospitality sales, luxury consortia, and high-end global travel markets
- Proven ability to manage VIPs with discretion and professionalism
- Knowledge of hotel operations and competitive luxury market dynamics
- Strong negotiation, relationship-building, and consultative selling skills
- Ability to work independently with minimal supervision while collaborating effectively with cross-functional teams
- Proactive, adaptable, and able to manage multiple priorities in a fast-paced environment.
- High proficiency in CRM systems, sales reporting tools, and Microsoft Office applications. Experience in Opera Cloud preferred, but not required.
- Ability to analyze data, identify trends, and develop strategic action plans.
- Ability to travel domestically and internationally, as needed
EXPERIENCE
- Minimum two years of progressive experience in hotel sales, with exposure to luxury or high-end market segments
- Bachelor’s degree and/or Hotel Management degree or diploma preferred
- Established relationships with key industry contacts in the market segment
- Excellent negotiation, presentation, and relationship-management skills
- Strong commercial and strategic mindset with a focus on luxury revenue growth
Physical Aspects of Position (including, but not limited to):
- Seated computer work, including constant keyboarding and mousing.
- Walking throughout shift
- Periods of continuous sitting and standing
- Able to lift loads of 25 pounds Bending, squatting, pushing and pulling
Annual Salary Range: $97,500 to $117,000
All your information will be kept confidential according to EEO guidelines.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
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