- Full-Time
- Permanent
- ACCOR
- Marketing
__jobinformationwidget.freetext.LocationText__
, Singapore
__jobinformationwidget.freetext.ExternalReference__
REF62652W
Digital Marketing Executive
Region
Digital Businesses
We focus on developing and offering advancement opportunities to our employees. Join us and be part of a team that provides a total and memorable Singapore travel experience!
In this role, you will be responsible for managing and executing our digital media strategies to drive online direct sales, increase brand awareness, and engage with our target audience.
Website & Content Management
Manage and update website content for Grand Mercure Singapore Roxy and Noku Hotels (Kyoto, Osaka & Phuket).
Ensure all digital web offers are aligned with brand positioning and are optimised for conversion.
Performance Marketing & Paid Media
Plan, execute, and optimize Google Ads, display advertising, and retargeting campaigns to drive direct bookings.
Manage SEO and SEM strategies, including keyword research, on-page optimization, and link-building initiatives.
Track and analyse digital marketing KPIs to improve campaign effectiveness.
Collaborate with digital agencies to maximize campaign performance and ROI.
Data Analytics & Reporting
Utilize Google Analytics, Google Tag Manager, and other tracking tools to monitor website traffic and user behaviour.
Generate reports and insights to measure campaign effectiveness and recommend optimizations.
Research market trends, competitor activities, and emerging digital technologies to refine strategies.
Creative & Digital Asset Development
Develop digital marketing collaterals for email marketing, paid search, and website promotions.
Ensure all digital assets are aligned with conversion rate optimization (CRO) best practices.
Ad-Hoc Projects
Assist with additional digital & social initiatives and projects as assigned by the Head of Department.
Diploma/Degree in Digital Marketing, Marketing Communications, or a related field.
3-4 years of experience in a digital marketing role, preferably with agency experience.
Proficiency in Google Ads, Google Analytics, Google Tag Manager, and SEO tools (Ahrefs, SEMrush, etc.).
Experience in website management (WordPress, Elementor), UX optimization, and conversion tracking.
Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.
Hands-on experience with email marketing platforms, CRM tools, and marketing automation is a plus.
Detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
Related jobs
Salary
Location
Novotel Brisbane South Bank, South Brisbane, Australia
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
NOVOTEL
Job type
Permanent
Locations
Australia
Job Category
Marketing
Description
We are seeking a creative and commercially minded Digital Marketing Manager to lead the hotel’s online presence; driving brand visibility and engagement across all digital platforms. Reporting to the
Reference
8f1ac0cc-6cb2-45b4-b7e4-fbad998df407
Expiry Date
01/01/0001
Salary
Location
Rixos Tersane Istanbul, Istanbul, Turkey
Experience Level
Associate
Job Schedule
Full-Time
Brands
RIXOS
Job type
Permanent
Locations
Istanbul
Job Category
Marketing
Description
Develop & design creative executions for all property and brand-related projectsGenerates and researches new concepts and ideasCreates presentations for brand, corporate, and property teamsPreparing v
Reference
7d181c79-12d6-4637-bf20-c4c69ee87ff1
Expiry Date
01/01/0001
Salary
Location
Sofitel Washington DC Lafayette Square, Washington, United States
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
SOFITEL
Job type
Permanent
Locations
Washington
Job Category
Marketing
Description
Marketing & Communications ManagerThe Marketing & Communications Manager will spearhead strategies to maximize profitability through innovative marketing campaigns and public relations tactics that wi
Reference
21af5a94-2ef4-4766-8a2f-3e3a4dd6005b
Expiry Date
01/01/0001
Salary
Location
Novotel Riyadh Al Anoud, Riyadh, Saudi Arabia
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
NOVOTEL
Job type
Permanent
Locations
Riyadh
Job Category
Marketing
Description
Key Responsibilities: 1. Digital Strategy & Planning: Develop and execute a comprehensive digital marketing strategy aligned with the hotel’s business goals. Ensure all digital activities adhere to
Reference
3aa9e579-bf8a-4787-929c-ae8e1182665d
Expiry Date
01/01/0001
Salary
Location
Rixos Premium Dubai JBR, Dubai, United Arab Emirates
Experience Level
Director
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Dubai
Job Category
Marketing
Description
Key Responsibilities:-Serve as a videographer and photographer, responsible for conceptualizing, shooting, producing, and editing high-quality, impactful content that promotes Rixos Premium Dubai.-Man
Reference
32fe8beb-0b0b-40d3-aa52-6139aa00a385
Expiry Date
01/01/0001
Salary
Location
Paris, France
Experience Level
Student
Job Schedule
Full-Time
Brands
ACCOR
Job type
Internship
Locations
Paris
Job Category
Marketing
Description
Within the Loyalty & E-commerce division at Global headquarter, the Partnerships team is responsible for developing and leading a portfolio of more than 100 partnerships with ALL, Accor’s loyalty prog
Reference
ec49f772-bc02-432a-9cde-1567344deef7
Expiry Date
01/01/0001
Salary
Location
Mercure Miri City Centre, Miri, Malaysia
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
MERCURE
Job type
Permanent
Locations
Malaysia
Job Category
Marketing
Description
We're looking for a dynamic and innovative Marketing & Communications Manager to lead the development and execution of branding, marketing strategies, digital presence and public relations efforts. Th
Reference
10cfa320-1ba5-4db6-a5b0-2b24807ef941
Expiry Date
01/01/0001
Salary
Location
Queen Elizabeth 2, Dubai, United Arab Emirates
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Dubai
Job Category
Marketing
Description
Job DescriptionWe are seeking a results-driven and technically proficient Digital Manager to lead the execution and optimisation of our digital marketing strategy. Reporting to the Head of Marketing a
Reference
09baa3c5-7a38-4389-8d84-1cac2cd87ad9
Expiry Date
01/01/0001
Salary
Location
Queen Elizabeth 2, Dubai, United Arab Emirates
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Dubai
Job Category
Marketing
Description
We are looking for a versatile and creatively driven Graphic Designer to join the marketing team at Queen Elizabeth 2 Hotel. The ideal candidate will have strong experience in creating modern and enga
Reference
32ca8dfd-4653-41c3-b12f-54d7c564130a
Expiry Date
01/01/0001
Salary
Location
Raffles Istanbul, İstanbul, Turkey
Experience Level
Associate
Job Schedule
Full-Time
Brands
RAFFLES
Job type
Permanent
Locations
Istanbul
Job Category
Marketing
Description
We are seeking a dynamic and creative Marketing & Communications Coordinator to join our team in İstanbul, Turkey. As a key member of our marketing department, you will play a crucial role in developi
Reference
67e9fe58-aea8-43c0-862b-a9c5d7c59b59
Expiry Date
01/01/0001