Company Description
Mercure Melbourne Doncaster is a 183 room & suite hotel is Australia’s first of the next generation Mercure brand, introducing approachable elegance in an untouched pocket of the Eastern Suburbs. Featuring restaurant, indoor heated swimming pool, elite fitness centre, expansive outdoor terraces with views from the Yarra Ranges to the CBD and has six event spaces for up to 200 guests with dedicated outdoor terraces to provide seamless indoor/outdoor flow.
We are a vibrant and forward-thinking hotel with a reputation for hosting exceptional conferences, meetings, and events. From corporate gatherings to high-energy incentives, we create moments that leave a lasting impact. Now, we’re looking for a talented individual to maximize our potential in the Conference & Events market and help us grow even more!
Did you know that Mercure Melbourne Doncaster is the only venue in the Eastern Suburbs that you can have panoramic views of the Dandenong Ranges and Melbourne’s City Skyline?! Come on in and check them out!
Job Description
We are looking for a driven and commercially focused Sales / Business Development Executive to join our team. This role is ideal for someone who thrives on building relationships, generating new business, and converting opportunities into revenue through a balanced approach of proactive business development and and reactive sales management.
Key Responsibilities
- Drive proactive sales efforts by identifying, targeting, and securing new corporate, conference, and events (MICE) business.
- Manage reactive sales enquiries, ensuring prompt response and high conversion of inbound leads.
- Build and maintain a strong sales pipeline through networking, market research, and client engagement.
- Develop and maintain relationships with corporate clients, event planners, and agencies (including PCOs).
- Identify new revenue opportunities and maximise existing account potential.
- Monitor competitor activity and market trends to refine sales strategies.
-
- Client Engagement & Revenue Generation
- Prepare and present tailored proposals including event spaces, accommodation, and services to maximise revenue.
- Conduct client meetings, site inspections, and familiarisation visits.
- Ensure smooth handover of confirmed business to operations teams for successful event delivery.
- Maintain a high level of client satisfaction to drive repeat business and referrals.
- Ensure timely follow-up on all enquiries, proposals, and tenders within agreed timelines.
- Analyse lost business and implement strategies to convert future opportunities.
Collaboration & Strategy
- Work closely with the Sales Leadership team to develop and execute sales strategies.
- Contribute to forecasting, budgeting, and achieving revenue targets.
- Represent the organisation at industry events, trade shows, and networking forums.
People & Brand Representation
- Act as a brand ambassador, promoting the organisation’s values, services, and offerings.
- Deliver professional, engaging, and personalised service to all clients.
- Collaborate effectively with internal teams to ensure seamless customer experiences.
Qualifications
- Proven experience in sales or business development, preferably in hospitality, events, or corporate sales
- Strong ability in both proactive (hunting) and reactive (conversion) sales
- Excellent communication, negotiation, and relationship-building skills
- Target-driven mindset with strong commercial acumen
- Experience with CRM systems is an advantage
- Ability to work in a fast-paced, results-oriented environment
Additional Information
The Mercure brand is part of the Accor Group. As the global market leader, Accor Hotels offers a worldwide network of hospitality and tourism services, with a diverse portfolio of renowned brands. Just a few of the perks include:
- Ongoing Career and Professional Development Opportunities
- A Rewarding Work Environment
- Global Discounts on Hotel Accommodation & Food and Beverage
