- Full-Time
- Permanent
- PULLMAN
- Sales & Marketing
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Pullman Melbourne Albert Park, Albert Park, Australia
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REF116076L
Director of Sales & Marketing
Region
MEA SPAC
Nestled right opposite the scenic Albert Park Lake with stunning views of Melbourne’s skyline, Pullman & Mercure Melbourne Albert Park offers an unparalleled environment for both leisure and business travellers. Our dual-branded hotel features 378 stylish rooms, a vibrant restaurant and bar, plus top-tier wellness amenities including a pool and a gym. We also host one of the largest conference centres in Melbourne, with 32 versatile event spaces that create the perfect setting for meetings, celebrations, and everything in between. Ready to be part of something exceptional? Come make an impact with us!
Pullman & Mercure Melbourne Albert Park is part of the Accor group. Accor is Australia’s largest hotel network with 50+ brands, 5100+ hotels operating in 110 countries. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
Together, We Champion Progress...
Progress is at the heart of what you do! By joining Accor & Pullman Melbourne Albert Park, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. #WorkYourWay
Do what you love, care for the world, dare to challenge the status quo! #BeLimitless
As Director of Sales & Marketing for Pullman Melbourne Albert Park & Mercure Melbourne Albert Park, you will be responsible for overseeing integrated commercial strategies for the hotel. Your objective is to manage the asset by connecting strategy and business processes, to impact all revenue streams, including focus on Rooms, Conference & Events, and Food & Beverage.
You can successfully manage and enhance the hotel’s revenue streams, ensuring that all efforts are aligned with your comprehensive commercial strategy.
Responsibilities:
- Market and competitor analysis; conduct thorough market research to understand demand, customer preferences, and seasonal trends.
- Work collaboratively with the Revenue team to ensure ongoing research and analysis of product, price, and performance metrics to drive above market performance through identification of opportunities
- Implement dynamic pricing models based on demand, booking patterns, and competitor rates.
- Develop targeted marketing campaigns for different segments, such as local businesses.
- Optimise use of OTAs, direct booking channels, and GDS.
- Ensure that sales and marketing efforts are aligned with the commercial strategy.
- Management of marketing strategies to maximise exposure and revenue for the hotel.
- Develop a strong brand presence that resonates with the hotel's target audience and differentiates from competitors.
- Identification of sales activity opportunities across multiple market mixes and wide local footprints.
- Identify new opportunities for the hotel business including creation of local footprints.
- Actively seek for opportunities to create and share best practice; remain receptive in the search for continual improvement and problem solving relating to performance.
- Work with Accor Commercial Leaders to establish optimal business mix, review and validate revenue forecasts to improve accuracy while developing strategies for different demand periods, and reviewing pricing strategies.
- Establish a high profile across the region and with key accounts
- Bachelor Degree in Business, Marketing or similar
- Minimum of 5 years of experience in a senior hotel sales capacity
- Experience leading a team to achieve results
- Confident and articulate communication, negotiation, relationship and networking skills
- Understanding of some or all hotel market segments and current trends
- Understanding of branding and positioning of Hotels within the market
- Experience in development and execution of sales strategies at an individual property level.
Benefits and Perks
- Enjoy exclusive Accor discounts and global benefits, including but not limited to accommodation and food & beverage discounts for you, your family and friends.
- Access to Accor Partner Benefits such as Europcar.
- Discounted onsite car park available.
- Access to confidential Employee Assistance Program.
- Inclusive and diverse environment.
- A friendly and supportive work environment.
- Excellent opportunity to further grow and develop your career with an industry leader
- Reward and recognition programs, including Annual Service Recognition and Accor Tenure Milestone recognition
- Mentoring and career development along-side experienced and dedicated professionals.
Apply today to start a conversation and see where your Accor career can take you!
***We are unable to provide sponsorship for this role, so Australian working rights are required.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
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