Events Executive

Sofitel Al Hamra Beach Resort

• To maintain complete and supported records of all sales agreements, contract and quotes for the hotel as per Sofitel Luxury hotels Policies and Procedures.
• To have a good understanding of contribution margins of each product results and work with respective heads of departments to maximize Operating results.
• To achieve Sales goals and upsell targets for Food and Beverage as well as Rooms revenue and other income as set by Director of Sales and Marketing.
• Ensure sales proposals in the most personalized and customized shape, within 24 hours of clients request.
• To function as the liaison between the hotel and Group organizer for all groups assigned so as to ensure pro - active and complete communication and follow up on all group requirements, resulting in total group satisfaction and enhance the hotels reputation for conferences and incentives, ensuring new and repeat business for the hotel.
• To constantly look for opportunities to upsell guestroom and Food and Beverage products so as to achieve / exceed the objectives as outlines in the Annual Marketing and Business plan.
• To maintain a perpetual analysis of key accounts in the Ras Al Khaimah city market and group movements in the region.
• Visit external potential customers at their selected venues to best establish their needs and allow for successful event.
• To continuously review guestroom and function rooms blocked to ensure that all business on the books is “live” and traced, tracked for confirmation and occupancies can be maximized.
• To entertain potential and current customers based on business priorities.
• To ensure that all credit, billing and collection procedures that have been established by the hotel are implemented following the Credit Policies and Procedures.
• To ensure implementation of correct booking and filing procedures, including group room and meeting program history, Catering set up and themes, contractual agreements etc.