- Full-Time
- Permanent
- ACCOR
- Marketing
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Novotel Kolkata - Hotel & Residences, Kolkata, India
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REF115435G
Digital & E-Commerce Manager
Region
MEA SPAC
We are more than 230,000 hospitality experts placing people at the heart of what we do, creating emotion for our guests, and nurturing passion for service and achievement beyond limits. Building on the strength of our teams and of our integrated ecosystem of leading brands, personalized services and expert solutions, we break new ground to reimagine hospitality and inspire new ways to experience the world.
- Increase of qualified website traffic to portal.
- Search Engine Marketing – manage SEM campaigns, ensure campaigns are to best practice and meeting key ROI objectives.
- Affiliation and Partnerships – actively source local, country and/or regional partners to drive qualified traffic and generate incremental room nights for the region.
- Display Advertising Campaigns – Manage relationship with display media agency, optimise and analyse campaign ROI
- Coordination of all website content to ensure promotion of destination to key emitting markets as well as promotion of key destinations for travellers.
- Increase incremental revenue over need periods.
- Manage with key project team the implementation of tactical campaigns eg: Super Sale
- Manage relationship and key co-operative projects with tourism organisations / partners
- Email Marketing
- Coordination of Novotel Kolkata Hotels & Residences content for E Communication.
- To ensure consistency of message and offers that are revenue generating and meeting objectives.
- Using in-depth analysis of email marketing results to increase ROI.
- To proactively increase email database records from residence
- Provide E Commerce support to Indirect Account Managers of key OLTA’s when looking at merchandising.
- Co-manage advertising campaigns.
- Manage KPI’s to constantly improve website performance.
- Provide monthly reports to General Manager, Hotel Manager & Director of Marketing & Communications
•Employee benefit card offering discounted rates at Accor hotels worldwide.
•Develop your talent through Accor’s learning programs.
•Opportunity to grow within your property and across the world!
•Ability to contribute to the community and make a difference through our Corporate Social Responsibility and Environmental, Social, and Governance (ESG) activities.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
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