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ABOUT US

Mercure is Accor’s midscale brand, inspired by Mercury, the Roman god of travellers, a symbol of movement, curiosity and connection.

Crafted for curious minds and passionate explorers, each Mercure hotel is rooted in its destination, reflecting the character of its surroundings through locally inspired design, authentic culinary experiences and close ties with local communities.

More than a place to stay, Mercure is a gateway to local culture. We believe travel should open perspectives, spark discovery and reveal the unexpected inviting guests to explore new horizons while feeling instantly connected to where they are.

This vision comes to life through warm, knowledgeable teams who help guests feel local, everywhere.

1,035+

Mercure hotels

69

Different countries (70 by Jan 2027)

50,950+

Mercure Heartists®

266+

Openings Planned

Press Play

“Being a Heartist® means giving your best every day, from the heart, with kindness and care. I’ve learned that a simple smile and genuine attention can transform someone’s day, and that’s what hospitality is really about.”



Farzaneh Tehrani
Front Office Supervisor, Mercure Hotel Duesseldorf City Center (Germany)

International Brand of the Year 2025

Mercure has been awarded International Brand of the Year by the European Franchise Federation, recognising the brand’s strong growth, distinctive positioning, and commitment to locally inspired hospitality.

This recognition highlights Mercure’s ability to combine a global footprint with authentic, crafted local experiences, powered by passionate teams, entrepreneurial partners, and a shared vision of meaningful, responsible tourism.

For our teams, it is a collective celebration of the spirit, creativity and pride that bring Mercure to life every day, across destinations worldwide.

THE LOCAL AT MERCURE PROGRAM

The Local at Mercure program brings each destination to life by spotlighting local specialties and uncovering unexpected stories.

This philosophy comes to life through crafted activations, products and experiences designed by local teams, who act as passionate guides.

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At Mercure Kyoto Station, guests discover a colourful platter of Obanzai (おばんざい),a traditional Kyoto cuisine rooted in seasonality and locality, where at least half of the ingredients are produced or processed locally.

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In France, Mercure expresses Discover Local through the BONS & VIVANTS programme, celebrating regional flavours, local artisans and seasonal products, offering an authentic, epicurean taste of each destination.

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In 2023, Mercure Hotels set out on a stimulating journey with a travelling food truck across Spain and Portugal, offering tastings of local tapas and products, thoughtfully curated and shared by hotel teams at each stop.

Building Places, Growing Careers

The opening of Mercure Melbourne La Trobe Street, the largest purpose‑built hotel in Melbourne’s CBD, reflects Mercure’s ambition to create hotels deeply rooted in their city life.

Behind every opening lies a collective adventure, teams coming together, shaping experiences from the ground up, and contributing to vibrant local hubs. For our Heartists®, it’s an opportunity to grow, explore and reach further, while bringing new destinations to life.

At Mercure, careers are built with the same spirit as our hotels: locally inspired, luminous, dynamic, and full of promise.

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