- Full-Time
- Permanent
- Sales & Marketing
- ACCOR
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SLS Cancun, Cancún, Mexico
__jobinformationwidget.freetext.ExternalReference__
REF125951G
Gerente de Marketing Digital
Region
Luxury & Lifestyle
Haz tu entrada en el corazón de la lujosa comunidad de Puerto Cancún, uno de los lugares más deseables Respira el aire del océano. Relájate en una hamaca del balcón. Disfruta del sol y del ambiente en Bungalow Beach Club. Date un gusto en el spa. Toma un swing en 18 hoyos. Recarga energías en una hermosa suite. Bienvenido a SLS Cancún, una sirena del Caribe llamándote a sus orillas.
Buscamos un profesional creativo, estratégico y orientado a resultados, con experiencia en marketing digital dentro de la industria hotelera, capaz de fortalecer el posicionamiento de nuestra marca, impulsar la presencia digital y desarrollar estrategias que generen oportunidades de negocio.
Licenciatura en Marketing, Comunicación, Publicidad o afín.
Experiencia mínima de 3 a 5 años en marketing digital, preferentemente en hotelería de lujo.
Experiencia en desarrollo e implementación de estrategias digitales para hoteles o marcas lifestyle.
Dominio de Meta Ads, Google Ads y herramientas de publicidad digital.
Experiencia en SEO, SEM, email marketing y estrategias de conversión.
Conocimiento de Google Analytics 4, Google Tag Manager y métricas de rendimiento.
Experiencia en gestión de redes sociales y supervisión de contenido digital.
Manejo de presupuestos publicitarios y optimización de campañas.
Inglés avanzado (deseable).
iseñar e implementar estrategias de marketing digital alineadas con los objetivos comerciales del hotel.
Gestionar y optimizar campañas en Meta Ads y Google Ads.
Desarrollar estrategias para incrementar reservas directas y tráfico al sitio web.
Supervisar la presencia digital y el posicionamiento de la marca.
Analizar resultados, KPI y métricas de conversión.
Coordinar la creación de contenido digital y campañas promocionales.
Gestionar la reputación online y presencia en plataformas digitales.
Trabajar en conjunto con los equipos de Ventas, Revenue y Relaciones Públicas.
Administrar presupuestos y presentar reportes de resultados.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
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