- Full-Time
- Permanent
- ACCOR
- Marketing
__jobinformationwidget.freetext.LocationText__
Warsaw, Poland
__jobinformationwidget.freetext.ExternalReference__
REF4800Q
Brand Manager Premium Brands Eastern Europe & New East Countries
Region
Europe and North Africa
Join the Accor Group, an ecosystem of over 45 brands, 5,500 hotels, 10,000 restaurants, and lifestyle destinations.
With us, your personality is valued, your opportunities for growth know no boundaries. Every action you take can have a positive and memorable impact on the experience of our customers, your colleagues, and also, on the planet, contributing to pioneering the art of responsible hospitality.
Become a Heartist®, and let your heart guide you into a world where life pulses with passion.
#WeAreHeartists
To discover the life that awaits you at Accor, visit Accor Careers.
This position is responsible for implementing the marketing and multi-channel strategy of its brands portfolio (market, product, positioning, experience, animation) and ensuring the operational monitoring of projects. Main task will be delivering the global strategy by implementing global activations and optimizing their implementation and performance in local region to consolidate brand equity and drive performance.
- Operational marketing delivery excellence in respect of the global brand positioning and ENA action plan per Brand.
- Represent the Premium brands through territories and stakeholders.
- Ensuring a fair weighting of priorities and expectations across the region and the brands.
- Collaborate transparently, proactively and continuously with cross-functional teams (Global Brand teams, E-Commerce, Loyalty, Commercial, Operations, etc.) to ensure perfect alignment around operational actions, implementations and the brand positioning.
- Deliver regional marketing plans if needed and ensure their perfect execution on all communication and distribution channels – with a view to maximizing brand equity.
- Promote a clear and differentiating image of the brands in order to reinforce their notoriety and their attractiveness.
- Be the guarantor of the brand's operational standards and their implementation within the hotels and support global targets are delivered.
- Support and guide new openings in close cooperation with Brand Onboarding Director.
- Implement a brand-specific customer experience to support its positioning, concretely strengthen its competitive advantage and generate value for all stakeholders.
- Successfully managed a brand or brand portfolio ideally in hotel industry.
- Excellent managerial and organizational skills, working independently and self-responsible.
- Know how to develop a marketing action plan.
- Know how to manage projects and events.
- Know how to improve brand quality and consistency.
- Excellent PPT and XLS skills.
- Languages: fluent local language and English, a 3rd language is a plus.
- University education like master's degree in marketing, communication, marketing management, brand management or commercial strategies.
- Professional experience required: minimum 3-5 years in Marketing.
What's in there for you?
Unique opportunity to develop your career with worldwide Augmented Hospitality leaders.
Package of benefits and perks of working for Accor, including discounts for hotels worldwide, annual bonus based on your own performances, medical and sport subscription and much more!
Work in a multi-national team.
Hybrid way of working (3 days in the office + 2 days at home).
Talent development opportunities.
Corporate Social Responsibility activities.
Are you ready to make a difference in the world of social media and hospitality? If you see yourself thriving in this role, apply today and become part of a dynamic and innovative team.
#WeAreHeartists
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
Related jobs
Salary
Location
Mövenpick Hotel Hobart, Hobart, Australia
Experience Level
Entry Level
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Hobart
Job Category
Marketing
Description
The key objective of this position is to support the execution of the Hotel’s Digital Marketing and E-commerce strategy including but not limited to content updates, Social media management, email mar
Reference
b225dc20-e867-44c9-8f07-a6dbfa2a7ee2
Expiry Date
01/01/0001
Salary
Location
Paris, France
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
ORIENT EXPRESS
Job type
Permanent
Locations
Paris
Job Category
Marketing
Description
As an integral member of the Brand and Communication department, the Senior Manager of Brand Marketing will report to the VP of Brand & Communication and will be instrumental in shaping the brand mark
Reference
ae2aa080-88a2-4df3-8eac-34e494e3e82c
Expiry Date
01/01/0001
Salary
Location
RIXOS RIXOS PHU QUOC ISLAND VIETNAM, Phu Quoc, Vietnam
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
RIXOS
Job type
Permanent
Locations
Phu Quoc
Job Category
Marketing
Description
We are seeking a dynamic and strategic Influencer Manager to join our team in the beautiful island of Phu Quoc, Vietnam. As an Influencer Manager, you will play a crucial role in developing and execut
Reference
bbbf1b35-84b2-4054-afd7-1a41e508c04d
Expiry Date
01/01/0001
Salary
Location
RIXOS RIXOS PHU QUOC ISLAND VIETNAM, Phu Quoc, Vietnam
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
RIXOS
Job type
Permanent
Locations
Phu Quoc
Job Category
Marketing
Description
We are seeking a visionary Digital Marketing Manager to join our team in the tropical paradise of Phu Quoc, Vietnam. As a key member of our marketing department, you will be responsible for developing
Reference
d7837397-0349-4b2b-ba61-e001928860a3
Expiry Date
01/01/0001
Salary
Location
SO/ Bangkok, Bangkok, Thailand
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
SO/
Job type
Permanent
Locations
Bangkok
Job Category
Marketing
Description
The position is responsible for implementing an effective web marketing and communication strategy at hotel level in order to drive online traffic and maximize online distribution channel through onli
Reference
c96efec3-ac11-4046-8ffc-4b16659c7d4e
Expiry Date
01/01/0001
Salary
Location
Raffles Bali, Kuta Selatan, Indonesia
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
RAFFLES
Job type
Temporary
Locations
Kuta Selatan
Job Category
Marketing
Description
Be fully conversant with the brand, its standards and its DNA (visual and written communication, product, service, distribution e.g. brand Packages)Manage brand compliance for the hotel to grow the eq
Reference
da50e6a1-d654-43a1-97b0-cbd9460ae537
Expiry Date
01/01/0001
Salary
Location
Novotel Sharjah Expo Centre, Sharjah, United Arab Emirates
Experience Level
Student
Job Schedule
Full-Time
Brands
NOVOTEL
Job type
Internship
Locations
Sharjah
Job Category
Marketing
Description
We are seeking a creative and motivated Marketing Intern to support our marketing team in promoting the hotel across digital and print platforms. This role is ideal for someone passionate about hospit
Reference
2d6ae9ff-0335-4707-8aaa-06e605efb7b5
Expiry Date
01/01/0001
Salary
Location
Grand Mercure Danang, Hải Châu, Vietnam
Experience Level
Not Applicable
Job Schedule
Full-Time
Brands
GRAND MERCURE
Job type
Permanent
Locations
Vietnam
Job Category
Marketing
Description
We are seeking an innovative and detail-oriented Marcom Manager to join our dynamic team in Danang City, Vietnam. As a key member of our marketing and communications department, you will be responsibl
Reference
7f5f33ba-63be-4694-9506-fd154854ffcc
Expiry Date
01/01/0001
Salary
Location
Fairmont Mumbai, Andheri, India
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
FAIRMONT
Job type
Permanent
Locations
India
Job Category
Marketing
Description
As the hotel’s Food & Beverage Marketing Manager, you will be responsible for positioning Fairmont Mumbai’s diverse dining venues and culinary experiences at the forefront of the city’s luxury hospita
Reference
d59a7d93-47b3-4525-8325-2e7fd5df3281
Expiry Date
01/01/0001
Salary
Location
SLS Barcelona, Barcelona, Spain
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
SLS
Job type
Permanent
Locations
Barcelona
Job Category
Marketing
Description
What you’ll do...We are looking for an experienced Marketing Manager to join the opening team at SLS Barcelona. Under the guidance of the Director of Marketing, the Marketing Manager will support the
Reference
b592bca0-81c8-40f1-b3c0-73a4fc8fc6f2
Expiry Date
01/01/0001