Portfolio Marketing Executive

Novotel Melbourne South Wharf features golden 26 level tower with 347 accommodation rooms & suites, Mr. Carpano Dining and Bar and Allora Café. The hotel is complemented with direct access to the Melbourne Convention & Exhibition Centre (MCEC), the Southern Hemisphere's largest meeting space and adjacent to the DFO centre, with 180+ retail brands.

Ibis Melbourne Glen Waverley situated 25 minutes east of Melbourne CBD with 155 rooms, Ibis Kitchen & Bar, four flexible meeting rooms catering up to 120 delegates. Our hotel is the gateway to the magnificent Dandenong Ranges, Yarra Valley Food & Wine District, the Mornington Peninsula and Phillip Island and the heart of Glen Waverley

Ibis budget Melbourne Airport offers 73 rooms and is situated just 400m from Melbourne Airport. With its convenient location, this affordable Melbourne Airport hotel is the ideal choice for visitors flying into Melbourne late at night, or flying out early in the morning.

We are seeking a highly motivated Portfolio Marketing Executive to deliver engaging, impactful marketing initiatives across our three distinct hotel brands. Reporting to the Portfolio Director of Sales & Marketing, this is a strategic and hands-on role responsible for building brand presence, driving hotel revenue, and ensuring alignment with Accor brand standards across both digital and offline channels.

This is a fantastic opportunity to shape the marketing direction across a varied portfolio while collaborating with passionate hotel teams, sales and external partners.

No day is the same and opportunities for career growth are immense with Accor.

What you will be doing: 

• Assist with the acquisition of marketing assets for social media including video and photography.
• Update hotel websites, ensuring SEO optimisation and accurate content across all platforms and OTAs.
• Support social media strategy and content creation (Instagram, Facebook, LinkedIn, TikTok) to drive engagement and brand reach.
• Coordinate and execute email marketing campaigns and CRM segmentation strategies using platforms like Mailchimp or Taguchi.
• Monitor digital campaign performance using Google Analytics and social insights, reporting on key KPIs and identifying areas for improvement.
• Manage influencer and content creator collaborations, from vetting through to execution and analysis.
• Design and produce high-quality collateral including brochures, menus, flyers, and signage using Canva or Adobe Suite.
• Coordinate print advertising placements and liaise with designers, copywriters, and media partners.
• Develop and maintain partnerships with local businesses, tourism groups, and attend trade shows to represent the portfolio.
• Build and manage a yearly marketing calendar aligned with revenue, F&B, and occupancy goals.
• Collaborate with key internal stakeholders to ensure integrated campaign alignment.
• Act as the brand champion, maintaining close communication with Accor Sales & Marketing teams to implement campaigns and uphold visual standards.

The ideal candidate should have:

• Bachelor or tertiary qualified hospitality professional with at least 3 years' experience in a Marketing role.
• Excels in a fast-paced environment with the ability to adapt quickly to changing priorities.
• Have sound digital marketing concepts, best practices, and analytics.
• Eye for detail with excellent organisational skills, ability to maintain calendars and coordinate multiple projects simultaneously.
• Social media experience is an asset.
• Genuine passion for guest experience, hospitality, and the tourism industry with a guest-centric mindset.
• Experience in MS Office (Word, Excel, PowerPoint) 
• Familiarity with graphic design, social media, and content creation platforms (Adobe, Canva, etc.)  

Why Work for Accor?

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.

By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/

Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS

Benefits:

• Be a part of a global hospitality company and explore Accor’s limitless possibilities
• Enjoy exclusive Accor discounts and global benefits, including but not limited to accommodation and food & beverage discounts for you, your family and friends
• Extensive employee benefits & special rates with our partnership brands
• On-the-job training and mentorship
• Accessing pathways for career advancement and personal development within Accor