- Full-Time
- Permanent
- Sales & Marketing
- ACCOR
__jobinformationwidget.freetext.LocationText__
Sofitel Al Hamra Beach Resort, Ras Al-Khaimah, United Arab Emirates
__jobinformationwidget.freetext.ExternalReference__
REF60043O
Assistant Marketing & Communications Manager
Region
Luxury & Lifestyle
- To develop, implement, maximize, monitor and evaluate the hotel’s communication objectives, strategies, including advertising, public relations and graphics and collateral, so as to support the objectives set in the Marketing Plan.
- To measure, interpret, prioritize and evaluate the effectiveness of communication activities through an ROI analysis and to re-evaluate programs on an ongoing basis so as to achieve / exceed the objectives as outlined in the Communication Plan.
- To develop and maintain active contacts with the press and key media.
- To monitor all current attitudes and public statements concerning the hotel in foreign and local media.
- To establish a fully integrated communication program as outlined in the Marketing Plan.
- To ensure adequate targeted publicity and coverage of the Hotel’s positioning, promotional programs, corporate image building and other activities.
- To assess advertising needs and opportunities for the hotel and obtain initial approval of local media campaign proposals from the Director of Sales & Marketing and General Manager.
- To ensure all Food & Beverage advertising is of consistent high standards, while assessing market standards, trends and competitor activity.
- To recommend and develop proposals and direct and implement below the line sales promotions, with external partners such as credit card companies, banks, department stores, airlines etc to support the advertising and sales campaigns.
- To establish and maintain the hotel library and photographic image filing
- To act as the liaison between the hotel and the appointed PR agency to generate awareness and write ups of the hotel according to the marketing objectives.
- To create property press kits, press releases and creative communication of news worthy items with the PR agency.
- To continuously update press kits.
- To develop good community contacts among government, businesses, associations etc and represent the hotel at public functions.
- To support ad-hoc events and or projects in the community.
- To maintain a perpetual analysis of competitor’s marketing and communication activities in the Ras Al Khaimah market.
- To have a thorough knowledge of competitive marketing, business strategies in the Ras Al Khaimah market.
- To maintain accurate records of marketing expenditures, future commitments and remaining budget for the year.
- To obtain and maintain an awareness of community, business, political and social factors which may affect the hotel.
- To ensure the hotel’s web pages are up to date and advice on keeping the site dynamic for Internet related exposure and advertising.
- To supervise appointed advertising agency with design and lay out coordination and production of collateral, ads and graphics.
- To ensure the correct policy and brand standards are followed by the hotel in all marketing collateral, advertising and eCommerce.
Discover a world where life pulses with passion
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
LET
YOUR PASSION SHINE
We foster
our creativity, our excellence and progressiveness. We interconnect with
each other and our environment, to create a new kind of quiet luxury. With us, you can take pride in
being part of a wider global team leading the way in local sustainability
initiatives. Working together with our communities, we will empower you to
make your own meaningful impact.
Let your passion shine
We take pride in promoting heartfelt hospitality with a French Zest, valuing passion, excellence and emotional intelligence. We pioneer a committed and sustainable approach to luxury, encouraging openness and inclusivity. We value new encounters with colleagues and guests from all horizons with a goal of creating a distinctive culture together.
JOIN US
Related jobs
Salary
Location
Sofitel Chicago Magnificent Mile, Chicago, United States
Experience Level
Director
Job Schedule
Full-Time
Brands
SOFITEL
Job type
Permanent
Locations
Chicago
Job Category
Sales & Marketing
Description
Care in every heartfelt encounterDirector, Group Sales Belong in a place where you can be yourself and love what you do. Join our hotel community and we will support you to realize your true potential
Reference
a0ed35e8-1ced-47d7-8cfc-90fdd9f449f6
Expiry Date
01/01/0001
Salary
Location
SLS Barcelona, Barcelona, Spain
Experience Level
Executive
Job Schedule
Full-Time
Brands
SLS
Job type
Permanent
Locations
Barcelona
Job Category
Sales & Marketing
Description
What you’ll doWe are looking for an experienced Reservations Manager to join the pre-opening team at SLS Barcelona. Under the guidance of the Director of Revenue Management, you will offer support and
Reference
7d58c802-ec0e-4a39-bf5e-c7ecec66f411
Expiry Date
01/01/0001
Salary
Location
Fairmont Austin, Austin, United States
Experience Level
Director
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Austin
Job Category
Sales & Marketing
Description
Reporting to the General Manager, responsibilities and essential job functions include but are not limited to the following: ResponsibilitiesPrepares the Annual Sales & Marketing Plan and Room Revenue
Reference
423f5cfe-f2ba-4535-a9fd-cae07ef83a68
Expiry Date
01/01/0001
Salary
Location
Issy-les-Moulineaux, France
Experience Level
Not Applicable
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Issy-les-Moulineaux
Job Category
Sales & Marketing
Description
The Strategic Project Director is responsible for leading, planning, and executing high-impact strategic initiatives across the Premium portfolio. This role involves collaborating with global senior
Reference
f49ec294-afc9-4658-8f0c-b2d020f7ffeb
Expiry Date
01/01/0001
Salary
Location
Hamilton Princess & Beach Club - A Fairmont Managed Hotel, Hamilton, Bermuda
Experience Level
Director
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Hamilton
Job Category
Sales & Marketing
Description
Summary of Responsibilities:Reporting to the Director, Event Sales & Services (DESS), responsibilities and essential job functions include, but are not limited to, the following:Work closely with Dire
Reference
b810537c-bd6e-478e-8a2a-7d19a157747a
Expiry Date
01/01/0001
Salary
Location
Hamilton Princess & Beach Club - A Fairmont Managed Hotel, Hamilton, Bermuda
Experience Level
Associate
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Hamilton
Job Category
Sales & Marketing
Description
Summary of Responsibilities:Reporting to the Director, Event Sales & Services (DESS), responsibilities and essential job functions include, but are not limited to, the following:Highly motivated indiv
Reference
eef52b0c-eed3-4667-9c9f-b1c15c215a6a
Expiry Date
01/01/0001
Salary
Location
DELANO DELANO MIAMI BEACH, Miami Beach, United States
Experience Level
Director
Job Schedule
Full-Time
Brands
DELANO
Job type
Permanent
Locations
Miami Beach
Job Category
Sales & Marketing
Description
What you'll do... Be a difference maker in the successful re-opening of the Delano Miami Beach. Create an opening that everyone will want to be a part of.Develop and implement strategic commercial pla
Reference
7a2f23e9-654c-4aa4-b94e-d1fc1beb322e
Expiry Date
01/01/0001
Salary
Location
Fairmont Dallas, Dallas, United States
Experience Level
Entry Level
Job Schedule
Full-Time
Brands
FAIRMONT
Job type
Permanent
Locations
Dallas
Job Category
Sales & Marketing
Description
Responsible for the management of all aspects and functions of the events assigned by the Director, Conference Services in accordance with hotel standards. Coordinate arrangements and details for clie
Reference
5c90e7b6-36b0-4206-bdbb-8e01b1641f26
Expiry Date
01/01/0001
Salary
Location
Fairmont Château Laurier, Ottawa, Canada
Experience Level
Mid-Senior Level
Job Schedule
Full-Time
Brands
FAIRMONT
Job type
Permanent
Locations
Ottawa
Job Category
Sales & Marketing
Description
Reporting to the Director, Sales & Marketing, the Marketing & Communications Manager will develop and execute marketing strategies to enhance brand visibility, drive revenue, and engage guests. This r
Reference
981eb28b-6b4e-4d38-8503-c26ddd9f71b1
Expiry Date
01/01/0001
Salary
Location
Sofitel Dubai Jumeirah Beach, Dubai, United Arab Emirates
Experience Level
Executive
Job Schedule
Full-Time
Brands
ACCOR
Job type
Permanent
Locations
Dubai
Job Category
Sales & Marketing
Description
Support hotel's yield efforts, via analysis and reporting to ensure that all segments and distribution channels are mined for revenue opportunities based on budget, forecast, pace and market demand (m
Reference
524adc8f-98c8-494e-8747-c7fb7d1ed26f
Expiry Date
01/01/0001