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Swissôtel Marianske Lazne (Opening October 2025), Mariánské Lázně, Czech Republic

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REF66204P

MARKETING MANAGER (EN) - Swissôtel Marianske Lazne

Region

Europe and North Africa


Company Description

WHY WORK FOR ACCOR?

We are much more than just a world leader.
We welcome you as you are and offer a job that fits your personality. We support your daily growth and learning, and we make sure your work has meaning and brings fulfillment to your life. This way, you can continue to explore the limitless opportunities Accor offers as you embark on your journey with us.

By joining Accor, you can write every next chapter of your story and help us shape the hospitality of tomorrow.
Hospitality is a work of heart. Join us and become a Heartist®!

We are looking for a MARKETING MANAGER specializing in hospitality

START DATE: July 1, 2025 | LOCATION: Marianske Lazne

Swissôtel Mariánské Lázně is bringing a top-tier hotel concept to the Czech Republic, combining Swiss precision with exceptional hospitality. We are proud to be the first and only hotel in the country under the prestigious Swissôtel brand, and we are looking for a creative and experienced Marketing Manager.

In October, we will open a premium hotel featuring 125 rooms and suites. The hotel will include the 105 Dining LoungeThe Bohemian Bar, our SwissCafé, and a rooftop “Pod Oblaky” Lifestyle Lounge. Additionally, the hotel will offer three conference rooms and one boardroom. A highlight of the property will be the Pürovel Spa & Sport, blending Swiss precision with the spa heritage of Mariánské Lázně.

This unique opportunity combines the international reputation of Swissôtel with the rich history of a renowned spa town.

Are you ready to lead the hotel’s marketing efforts, shape strategy, and create a strong impression on our guests and partners?
We are hiring a Marketing Manager who will oversee all aspects of marketing communication – from strategy and content to campaigns.

Your main responsibility will be to ensure the hotel brand is visible, attractive, and trustworthy. You will manage marketing activities across channels, collaborate with the team and external partners, and ensure that every output meets the highest standards of quality and style. Your work will have a direct impact on brand perception and guest satisfaction.


Job Description

What will you do?

  • Develop and implement the marketing strategy in line with the hotel’s business objectives
  • Plan and manage marketing campaigns with a focus on efficiency and return on investment
  • Manage social media channels (Instagram, Facebook, LinkedIn) – from content creation to visuals
  • Create content for the website, blog, newsletters, PR articles, corporate materials, and internal documents (including spa offers, menus, etc.)
  • Collaborate with external agencies, graphic designers, and copywriters
  • Ensure brand standards are consistently upheld across all hotel departments
  • Regularly analyze campaign performance and prepare reports with suggestions for improvement
  • Contribute to email marketing management and newsletter creation
  • Work closely with the sales team and other departments

Qualifications

Who Are We Looking For? Ideal Candidate:

  • You have at least 3 years of experience in marketing, ideally in hospitality, gastronomy, tourism, or the lifestyle segment
  • You can work independently while aligning your activities with the team
  • You have a strong sense for language and visual style, follow trends, and bring your own creative ideas
  • You are proficient in tools like Canva, Adobe Express, or have a good understanding of Adobe Creative Suite
  • You have experience with email marketing tools (e.g., Mailchimp, Ecomail)
  • You speak Czech and English (minimum B2 level); other languages are a plus
  • You are organized, detail-oriented, and results-driven

Additional Information

WHAT DO WE OFFER? Why work for Swissôtel Marianske Lazne?

  • Above-standard salary
  • Collaboration with a professional and friendly team
  • Flexible working hours
  • Opportunity to influence the direction of the brand
  • Exclusive benefits of the ALL Heartist card for your free time and travel
  • Development through Accor’s learning programs
  • The chance to work in an international environment – and much more

Join us!
Open the door to the world of prestigious hospitality and become part of something greater. Apply today – send your CV in English.

Diversidade & Inclusão para a Accor significa acolher cada um e respeitar suas diferenças, priorizando apenas qualidades e habilidades na ampliação de oportunidades de emprego e desenvolvimento. Nossa ambição é proporcionar emprego com propósito, e uma cultura acolhedora, excelentes condições de trabalho e promover o desenvolvimento de todas as pessoas, incluindo as pessoas com deficiência. Não hesite em nos informar de quaisquer necessidades específicas que possa ter para que possamos levá-las em consideração.

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