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Sofitel Cairo Nile El Gezirah, cairo, Egypt

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REF53602B

Marketing Manager

Region

Luxury & Lifestyle


Company Description

Rejoignez Accor, un groupe qui réunit plus de 45 marques, 5 500 hôtels, 10 000 restaurants et destinations lifestyle. Ici, nous croyons en vous et en ce que vous apportez. Les opportunités de développement et d'évolution sont nombreuses. Chaque geste, chaque sourire, chaque action, contribuent à créer un impact positif et mémorable pour nos clients, nos collègues et aussi pour notre planète. Ensemble, nous incarnons la vision de l’hospitalité responsable.
Devenez un Heartist®, et laissez votre coeur vous guider dans ce monde où la vie bat plus fort.


Job Description

We are seeking an enthusiastic and detail-oriented Marketing Manager to join our our dynamic team in Cairo, Egypt . 

The Marketing  Manager is responsible for initiating, planning, directing, and managing the implementation of the hotel's Marketing strategy.
Oversees and leads all aspects of the hotel's distribution and marketing strategy, promotions, communications, and public relations, ensuring that the department's annual budget is achieved and exceeded.

They work to position the hotel and its facilities as an attractive destination by developing brand awareness and partnerships to increase the hotel's visibility and maximize all visibility opportunities.

They possess strong local knowledge, remain aware of the competition, market trends, luxury hospitality, and customer needs, enabling them to be proactive and adaptable through a solid network of contacts within the luxury industry.

Job Description:

  • Development of the Hotel's Marketing Plan and Distribution Strategy.
  • Identify business sources across all market segments and build strong relationships with them.
  • Identify additional potential business sources for the Hotel's revenue and establish acquisition programs to maximize partnerships.
  • Lead and manage the Hotel's marketing objectives.
  • Analyze market changes and implement corrective programs and actions assigned from the Cluster Director of Marketing.
  • Develop a comprehensive digital campaign and photographic library to enhance the hotel's and brand's recognition.
  • Monitor total production and adjust activities, budget, segment coverage, and priorities as needed to achieve the hotel's objectives.
  • Organize events and invite key influencers & media to promote the hotel and its outlets.
  • Develop active communication and close collaboration with luxury partners, and other sales and marketing partners to gain insights and support.
  • Execute online and offline campaigns to reach specific markets, along with any other programs or promotions that contribute to achieving the objectives outlined in the Hotel's Marketing Plan.
  • Maintain a strong online and offline presence for the hotel in key markets.
  • Leverage expertise, prior experience, and professional contacts to implement joint initiatives with other Group properties.
  • Update guest and client profiles when preferences are identified, in order to personalize products and services, ensuring each stay is a memorable experience.
  • Be familiar with the brand's sustainability ambitions and the hotel's initiatives for resource and environmental care, sharing these actions with clients, and promoting carbon footprint calculations in MICE proposals.
  • Contribute to initiatives related to recycling and responsible waste management.

Qualifications

  • Bachelor's degree in Hospitality, Advertising, Marketing, or related field
  • Creative in photography, videography and reels creation
  • Knowledge of business, marketing, and market concepts.
  • Knowledge of market trends and competitor practices.
  • Postgraduate studies related to Marketing or Communication.
  • Advanced level of English.

Additional Information

Votre équipe et votre environnement de travail :
En quelques mots, présentez l’équipe, l’établissement ou l’environnement de travail qui reflète la culture de l'équipe
Note : Vous pouvez inclure ici les spécificités locales ou les critères légaux, tels que le permis de travail.
Notre Engagement Diversité & Inclusion :
Nous sommes une entreprise inclusive et notre ambition est d’attirer, de recruter, et de promouvoir la diversité des talents.

Diversidade & Inclusão para a Accor significa acolher cada um e respeitar suas diferenças, priorizando apenas qualidades e habilidades na ampliação de oportunidades de emprego e desenvolvimento. Nossa ambição é proporcionar emprego com propósito, e uma cultura acolhedora, excelentes condições de trabalho e promover o desenvolvimento de todas as pessoas, incluindo as pessoas com deficiência. Não hesite em nos informar de quaisquer necessidades específicas que possa ter para que possamos levá-las em consideração.

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