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  1. Integral
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  3. SWISSOTEL
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Swissôtel Marianske Lazne (Opening October 2025), Mariánské Lázně, Czechia

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REF39260W

DIRECTOR OF SALES & MARKETING

Region

Europe and North Africa


Company Description

WHY WORK FOR ACCOR?

We are much more than a global leader.
We welcome you as you are and help you find a job that fits your personality. We support your growth and learning every day and ensure your work gives meaning to your life. With Accor, you can continue to explore limitless opportunities as you travel with us.
By joining Accor, you can write every chapter of your story and help us shape the hospitality of tomorrow.
Hospitality is a work of heart. Join us and become a Heartist®.

In Marianske Lazne, we are opening a premium hotel with 125 rooms and suites, featuring the105 Dining Lounge, The Bohemian Bar, our Swiss Café, and the rooftop "pod oblaky” Lifestyle Bar. The hotel will also offer three conference rooms and a boardroom. A highlight of the property will be the Pürovel Spa & Sport, combining Swiss precision with the spa tradition of Marianske Lazne.


Job Description

DIRECTOR OF SALES & MARKETING (f/m)

Become part of a prestigious hotel chain and participate in building an exceptional experience for our guests.

We are looking for an experienced professional with experience in sales and marketing who will oversee and manage the successful opening of the Swissôtel Mariánské Lázně from a sales and marketing perspective.  

Are you ready to take the next step in your career and take responsibility for marketing and sales activities on a global level? The connection between Mariánské Lázně and Swissôtel offers a unique opportunity to take the next step in your career. 

What Will Be Your Responsibilities?

  • Strategic planning and leadership: Establish annual business and marketing plans; manage, monitor and ensure effective execution of daily sales and marketing activities to achieve and exceed targets.
  • Performance and market analysis: Prepare regular performance reports; perform market and competition analysis to optimize strategies.
  • Industry Networking & Account Management: Build relationships with industry leaders; manage key customers and niche markets with tailored strategies as well as e-commerce
  • Sales initiatives and guest offers: Support targeted sales efforts; design and promote packages and services to suit guest preferences.
  • Negotiating contracts and representing the hotel: Represent the hotel at events to raise brand awareness; manage all RFPs
  • Digital Marketing and Team Management: develop and supervise digital marketing strategies; train and mentor the sales and marketing team.

 


Qualifications

Who Are We Looking For? Ideal Candidate:

  • Experience: 5+ years in hotel Sales & Marketing. Premium/luxury resort experience is a plus.
  • Skills: Fluent in English and German; Another language a plus; Strong business awareness, presentation, communication, leadership, management and analytical skills.
  • Education: University degree.
  • Expertise: Destination sales & marketing, social media, and revenue management.
  • Attributes: Guest and quality-oriented, dedicated, professional, with strong influencing, negotiating, and interpersonal skills.
  • Permit: Work permit in the Czech Republic, you will be working in the hotel in Swissôtel Mariánské Lázně.

Additional Information

What Do We Offer?

  • Above-standard salary and attractive annual bonus
  • Opportunity to realize oneself
  • For free time and travel, you can take advantage of the exclusive benefits of the ALL Heartist card
  • Development through Accor's learning programs
  • Opportunity to work in a multinational environment and many other benefits

Join Us!

Open the door to the world of prestigious hospitality and become part of something greater. Apply today – submit your CV in English and answer our screening questions.

Diversidade & Inclusão para a Accor significa acolher cada um e respeitar suas diferenças, priorizando apenas qualidades e habilidades na ampliação de oportunidades de emprego e desenvolvimento. Nossa ambição é proporcionar emprego com propósito, e uma cultura acolhedora, excelentes condições de trabalho e promover o desenvolvimento de todas as pessoas, incluindo as pessoas com deficiência. Não hesite em nos informar de quaisquer necessidades específicas que possa ter para que possamos levá-las em consideração.

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