- Integral
- Permanente
- Vendas e Marketing
- ACCOR
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Dubai, United Arab Emirates
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REF5734U
PR & Communications Manager, MEA
Region
MEA SPAC
Join the Accor Group, an ecosystem of over 5,500 hotels,10,000 restaurants, and lifestyle destinations in 110 countries.
As one of our 5,000+ Corporate Heartists®, come pursue your passion to the vibrant rhythm of the hospitality industry.
With us, your personality is valued, your opportunities for growth know no boundaries. Every action you take can have a positive and memorable impact on the experience of our customers, your colleagues, and also, on the planet, contributing to pioneering the art of responsible hospitality.
Become a Heartist®, and let your heart guide you into a world where life pulses with passion.
The PR & Communications Manager will play a pivotal role in supporting Accor’s Premium, Midscale & Economy (PME) division across the Middle East, Africa, and Turkiye hub. Reporting into the MEA PR Director and Internal Communications Lead and working closely with the VP PR & Communications MEA APAC, this role is instrumental in enhancing Accor’s reputation, strengthening brand visibility, and driving consistent, compelling communication across diverse stakeholder groups. The position will manage day-to-day communications activities as well as the MEA regional agencies, executing strategies, content and pr activities that reflect Accor’s values of hospitality, innovation, and purpose-led leadership.
Regional Communications:
- Support the MEA PR Director in implementing the regional communications strategy across Middle East, Africa & Türkiye, ensuring global brand consistency while tailoring to local markets.
- Keep Asana updated for regional alignment and reporting.
- Work alongside the Internal Comms Lead to roll out strategic campaigns that strengthen engagement, trust, and cultural alignment among Heartists and owners
Leadership Support:
- Work closely with the VP PR & Comms and MEA PR Director to translate business information into compelling narratives, briefing documents, Q&As, and PowerPoints for both internal and external audiences.
- Draft executive speeches, talking points, and announcements, ensuring tone and delivery are aligned with Accor’s purpose and strategy.
- Support executive LinkedIn communications by sourcing content and imagery, coordinating with agencies on publishing and performance tracking.
Internal Communications:
- Project manage and execute key internal communications strategy and plans in a strategic and timely manner.
- Plan write, and edit content for newsletters, reports, and intranet.
- Lead storytelling initiatives highlighting successes from hotels, Heartists, brand campaigns, and partnerships.
- Collect and analyze employee and owner feedback to refine strategies.
- Build and manage an annual content calendar to drive consistent, proactive messaging across stakeholders.
- Assist with the collation of departmental content for annual review
External Communications & PR:
- Support the MEA PR Director on day-to-day PR execution, including drafting press releases, thought leadership articles, media alerts, and feature stories as well as brand storytelling.
- Ensure external messaging aligns with internal communications to safeguard corporate reputation.
- Assist with media relations, including handling requests, hotel launches, brand campaigns, and leadership interviews.
- Coordinate brand media activations, FAM trips, paid partnerships, and roundtables to strengthen media engagement and showcase Accor’s portfolio.
- Collaborate with marketing and brand teams to amplify campaigns across PR, social, and owned channels.
- Track industry news and competitor activity to identify proactive positioning opportunities.
- Manage agency relationships and local PR teams for alignment, reporting, and delivery.
- Prepare reports, dashboards, and training materials for C-suite and hotel MarCom teams.
Crisis & Reputation Management:
- Support the VP PR & Comms and MEA PR Director in crisis planning and response, ensuring timely, accurate, and consistent messaging.
- Draft holding statements, Q&As, and reactive communications for sensitive issues.
- Coordinate internal and external communication flows during crisis scenarios to ensure transparency and stakeholder confidence.
Collaboration & Stakeholder Engagement:
- Act as a trusted advisor to hotel-level MarCom teams, supporting capability-building and ensuring consistency in tone, tools, and messaging.
- Partner with cross-functional teams (Commercial, Loyalty, HR, Operations, Sustainability, Finance, Digital, and Brand) to integrate communications into broader business initiatives.
- Provide owners and partners with timely, value-driven updates that build trust and reinforce Accor’s leadership in the region.
- Bachelor’s degree in a related field (e.g., Communications, Journalism, Marketing, Business Administration, English).
- 4+ years’ experience in a communications role, preferably within hospitality, travel, or lifestyle sectors.
- Demonstrated track record in internal communications, PR support, press release writing and distribution and content creation.
- Strong English writing, editing, and verbal communication skills; additional languages (especially Arabic, French languages) are an advantage.
- Proven ability to manage multiple projects and deadlines with attention to detail and organizational excellence.
- An ability to understand and navigate complex stakeholder environments
- Strong focus and passion for hotel operations
- Sound understanding of emerging industry trends Confident and articulate communication, negotiation, relationship and networking skills
- Demonstrated business acumen with the ability to make sound decisions and understand commercial implications
- Ability to think strategically and plan on a mid to long term scale
- Entrepreneurial spirit with drive, ambition and a high level of energy
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and AI (SharePoint, Asana, Teams, CMS, Canva, media monitoring, Chat GPT etc.) as well as Linkedin
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
Why Join Us?
- Be part of a global hospitality leader committed to innovation and excellence.
- Drive impactful projects that shape customer experiences
- Work in a dynamic, multicultural environment with opportunities for growth.
Deixe seu coração guiá-lo em um mundo onde a vida pulsa com paixão.
Diversidade & Inclusão para a Accor
significa acolher cada um e respeitar suas diferenças, priorizando apenas
qualidades e habilidades na ampliação de oportunidades de emprego e
desenvolvimento. Nossa ambição é proporcionar emprego com propósito, e uma
cultura acolhedora, excelentes condições de trabalho e promover o
desenvolvimento de todas as pessoas, incluindo as pessoas com deficiência. Não
hesite em nos informar de quaisquer necessidades específicas que possa ter para
que possamos levá-las em consideração.
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