Digital Marketing Manager

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Swissôtel The Bosphorus, Istanbul is looking for a dynamic and creative Digital Marketing Manager to lead our digital presence while also actively contributing to the hotel’s overall marketing and communication efforts. This role goes beyond digital responsibilities and includes involvement in brand communication, campaign planning, events, and PR activities.

Digital Marketing:
    •    Develop and implement the hotel’s digital communication strategy
    •    Manage the website, social media, email marketing, performance ads, and content planning
    •    Plan, execute, and analyze digital campaigns
    •    Enhance visibility through SEO, SEM, and other digital tools
    •    Localize and implement global and regional Accor campaigns
    •    Coordinate with digital agencies and key partners

General Marketing Support:
    •    Collaborate with the marketing team on brand communication, promotions, and event planning
    •    Support production and design processes for print materials
    •    Contribute to PR initiatives and brand partnerships
    •    Help maintain up-to-date media kits, corporate presentations, and proposal templates

    •    Previous experience in hospitality, luxury brands, or marketing agencies preferred
    •    Minimum 5 years of experience in digital marketing
    •    Proficient in Google Ads, Meta Business Suite, SEO/SEM tools
    •    Strong in content creation and project management
    •    Fluent in English (written and spoken)
    •    Proactive, results-oriented, and a strong team player