1. Integral
  2. Permanente
  3. Produtos Digitais, TI e Análise de Dados
  4. ACCOR


Issy-les-Moulineaux, France



Lead Content Designer (W/M/X)


Accor HQ

Company Description

Accor Tech & Digital is the power engine of Accor technology, digital business and  transformation. Our 2,000 talents are committed to deliver the best tech and digital experiences to our guests, hotels and staff across 110 countries and to shape the future of hospitality. 

Accor Tech & Digital, jobs in the tech field where intelligence is above all human ! 

Job Description

We are the Digital & Business Factory of the Accor Group, the innovation and transformation laboratory of the global leader in the hospitality industry; 

With our 700 - Heartist®, we bring together the best of hospitality and the best of tech & digital. 

Our ambition: to offer personalized, memorable, and sustainable experiences. 

Here, we give birth to new ways of traveling in each of our 5,500 hotels, closest to our 100 million customers in 110 countries. 

Here, we are at the heart of a fantastic playground for designing and creating digital products and services, for our customers and our hotel teams, generating maximum value for our company. 

Here, your scope will have no boundaries, so dare to impact on the world with us! 

Here is where your greatest challenge awaits you: 

Accor has a strong ambition: to reinvent the travel experience by emphasizing personalization and a strong brand identity. Achieving this is the obsession of the Digital Direction: a team dedicated to defining and implementing the future of the Accor Product Experience.

Attached to the Content Design team and under the responsibility of the Head of Design (HOD), you will oversee the content design team, ensuring the vision and internal team acculturation to content design approaches.

Your mission: 

  • Content Design Vision: Provide a clear vision to your team, aligned with the overall vision, business objectives, and user needs, to guide the creation of coherent and captivating user content.
  • Team Leadership: Manage and energize the content design team. This includes assisting in roadmap management, mentoring team members, promoting a collaborative work environment, and encouraging innovation within the team.
  • Interfunctional Collaboration: Work closely with Design and Product teams to align the product vision, co-organize delivery cycles, and achieve team goals. Facilitate communication with departments such as Product, Tech, and Marketing to ensure a common understanding of Content Design objectives and maintain excellence in user experience.
  • Continuous Improvement of Content Design: Oversee and improve the Content Design process, from Discovery to Delivery. Continue to enhance our processes and define best practices of Content Design with other Leads and the HOD.
  • Evangelization of Content Design culture: Work on Content Design strategy with the HOD, Lead product designers, and Design Ops. Promote the Content Design culture within Accor, foster innovation and creativity within your scope.

Your responsibilities: 

Integration of Content Design into the Product approach:

  • Build the vision, guidelines, and OKRs of content Design with the team;
  • Co-build its OKRs and roadmaps with Design and Product teams;
  • Ensure the commitment and understanding of Content Designers towards the visions and objectives of their products;
  • Collaborate with Product, Design, and Tech leads to break down team silos;
  • Identify and discuss cross-functional synergies.

Delivery Quality:

  • Ensure that each content produced by your team is delivered on time and with the highest possible level of quality;
  • Facilitate content review sessions and ensure the proper place of content design in the delivery process;
  • Ensure the effective integration of Content Design into the Design System and that the user's perspective is always carried through the content;
  • Participate in the delivery of excellence subjects to showcase the voice (30%).

Team Development and Excellence:

  • Supervise and help evolve the members of your team;
  • Organize retrospective sessions;
  • Implement personalized career tracking for each member;
  • Promote the culture of Design and Content within and outside of Accor.

Close collaboration with Lead Product Designers and the Digital Factory team:

  • Contribute to the integration of Content Design into the teams;
  • Share best practices;
  • Co-create and continuously improve interactions and processes with Design Ops teams, and develop strong relationships with various stakeholders.


And you? 

  • Graduate of a top Engineering or Generalist Business School, with a focus on computer science or a specialized Master's degree in Design or Content Design.
  • Capable of working in a team and collaborating effectively with colleagues from different departments.
  • Possessing strong communication skills, both written and verbal, to present analyses and ideas in a clear and convincing manner to diverse audiences.
  • Mastering user experience design both strategically and operationally and able to explain Content Design principles to both expert and novice interlocutors.
  • Having perfect mastery of tools and methodologies related to Content Design.
  • With a successful experience of at least 4 years in a similar position, combining expertise in Content Design and team management.
  • Experience in the B2C sector, especially in e-commerce, would be an additional asset. Recognized for rigor and ability to organize and prioritize team work.
  • Leadership characterized by empathy, active listening, and a pedagogical approach.
  • Having previously held a Lead Content Designer position within a product-focused organization.
  • Fluent in English for presenting work and communicating effectively in an international context.
  • Capable of building and maintaining strong relationships with stakeholders, thus facilitating interdepartmental collaboration.
  • Able to simplify complex subjects, making information accessible to all team members and promoting a better understanding of projects.
  • Focused on Product Design, with particular attention to user experience and the impact of content on this experience.

Additional Information

Accor dares to impact: 

- the world  

  • We are committed to the world around us, with a strong employer culture focused on the development of our 300,000 talents. 

  • On the tech side, we are committed to reducing the impact of digital technology across all our projects. 

- your career:  

  • We enable all our employees to manage their work-life balance and offer them the means to shape their work environment according to their preferences. 

  • Training and career paths are defined both individually and collectively, allowing us to grow together on a daily basis. 

  • We value the richness of diverse nationalities represented, from various backgrounds, encompassing all the stories that make us who we are. We encourage diversity in personalities and professional paths. We know how to adapt to the specific needs of our employees, especially those with disabilities. 

- Specifically, at the Digital & Business Factory 

  • Expanded remote work and no meetings on Wednesday afternoons, 

  • Continuous improvement & training: Hackathons, exceptional technological partnerships, dedicated talent management, and a specialized platform for training, Digitech Academy & certifications. 

and also,  

  • Work from Everywhere: Personal access provided to over 500 coworking spaces, many of which are within our hotels. 

  • ALL - Heartist® Program: Unforgettable stays and experiences at all Accor locations and partner venues worldwide. 

  • Heartist® for Good Program: Commit to supporting an association of your choice from those available on our volunteering platform (1 day offered per year by the Group during your working hours). 

  • An Employee Social Committee (CSE) supporting the financing of your cultural and sports activities. 

  • Sustainable Mobility Package up to €700 for the use of "green" transportation, or 75% coverage of Pass Navigo (public transportation pass). 

  • €10 meal vouchers. 

  • A mandatory health insurance plan funded at 50% by Accor without additional costs in case of enrollment of your dependents. 

  • And at our Issy les Moulineaux site: Collaborative workspaces, an employee restaurant, unlimited coffee, gaming and sports areas, a concierge service, and a park just across the street 😉 

Is this mission appealing to you? 

Recruitment is all about people!  

Apply, and we will offer you: 

  1. A meeting with our recruitment team to present the essential aspects of the position to you or guide you towards the role that may suit you. 

  1. An interview with the team manager responsible for the role you are interested in.  

  1. For some roles, you might also be required to complete an assessment (use case and motivation questionnaire. 

  1. A final interview with our Human Resources team to discuss our Group's culture, work environment, training program, career prospects, as well as various benefits offered by the Group. 

  1. A personalized feedback. 



Diversidade & Inclusão para a Accor significa acolher cada um e respeitar suas diferenças, priorizando apenas qualidades e habilidades na ampliação de oportunidades de emprego e desenvolvimento. Nossa ambição é proporcionar emprego com propósito, e uma cultura acolhedora, excelentes condições de trabalho e promover o desenvolvimento de todas as pessoas, incluindo as pessoas com deficiência. Não hesite em nos informar de quaisquer necessidades específicas que possa ter para que possamos levá-las em consideração.


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