Brand Management & Guest Experience Manager - Premium Brands (M/F/X)

At Accor, we go beyond being a global leader in hospitality—we embrace diversity, creativity, and individuality. Join us as you are, and find a role that resonates with your personality and aspirations.

We are committed to helping you grow and learn every day. We ensure that your work is purposeful, allowing you to explore limitless possibilities throughout your journey with us.

At Accor, you are the author of your own story, and together, we can reimagine the future of hospitality.

Our teams, known as Heartists®, bring together the best of hospitality. Our ambition is to provide our customers with personalized, memorable, and sustainable experiences.

Here, we create new ways to travel within each of our 5,700 hotels, connecting closely with our 100 million clients in 110 countries.
Discover the life that awaits you at Accor Careers: https://careers.accor.com/.

Do what you love, care for the world, and dare to challenge the status quo. #BeLimitless

You play a key role in supporting the transformation and evolution of two of our premium brands, connecting to workstreams that shape and support each brand’s core idea,  including building tools that support communication, integration and alignment across a multitude of global and regional stakeholders. You value collaboration and critical thinking, you are insatiably curious and love connecting with bright international minds to be part of building global brands from strategy, product evolution through to internal and external communications.

Brand Experience Design:

• Collaborate with subject matter experts (internal teams, external partners) to
• Assist in the ideation, development and enhancement of brand strategy, products, sub-brands, and signature brand moments.
• Help implement strategic partnerships to enrich guest engagement and deliver unique, memorable experiences.
• Contribute to talent experience tools, touchpoint optimization, and sustainability integration. Contribute to the design and optimization of talent experience tools, ensuring brand culture is embedded across employee touchpoints.
• Integrate sustainability and ESG  initiatives into brand strategies to enhance long-term impact.
• Support the development and execution of the brand customer journey, ensuring seamless deployment across all touchpoints.

Brand Compliance and Product Strategy:

• Help implement design guidelines and create briefs and specifications to enhance product
• Support the development of brand cost and investment models
• Support portfolio management initiatives, including PURE (Property Upgrades, Renovations, and Enhancements), to optimize brand equity and asset value.

Brand Health Monitoring:

• Track brand performance and assist with monitoring guest satisfaction.

Brand-Led Culture & Marketing Excellence

• Contribute to building a brand-centric culture, fostering alignment and governance across key stakeholders, regional and hotel teams
• Assist in developing internal training, communication, and engagement initiatives to reinforce brand identity and values.
• Act as a liaison between internal teams and external agencies, to align with brand positioning and strategic objectives.
• Oversee day-to-day operational tasks, including document management, filing, management of internal tools/platforms, and administrative support.
• Maintain brand assets, databases, and guidelines, ensuring stakeholders have access to the latest tools and resources.
• Support management of milestones and internal communications throughout the year such as: budget planning, stakeholder meetings, newsletters etc.

• Masters degree in Brand management/marketing
• 5+ years in Marketing, preferably Brand Management experience
• Strong affinity with hospitality
• Strategic oriented and analytical mind
• Excellent communications skills (writing and speaking)  in French & English
• Ability to work transversally
• Ability to influence
• Project Management

Why Join Accor?

Accor dares to impact: 

- the world  

• We are committed to the world around us, with a strong employer culture focused on the development of our 300,000 talents. 
• We adopt a continuous improvement approach to reduce the impact of digital on the environment across all our projects.

- your career:  

• We enable all our employees to manage their work-life balance and offer them the means to shape their work environment according to their preferences. 
• Training and career paths are defined both individually and collectively, allowing us to grow together on a daily basis. 
• We value the richness of diverse nationalities represented, from various backgrounds, encompassing all the stories that make us who we are. We encourage diversity in personalities and professional paths. We know how to adapt to the specific needs of our employees, especially those with disabilities. 

-and also : 

• ALL - Heartist® Program: Unforgettable stays and experiences at all Accor locations and partner venues worldwide. –
• Heartist® for Good Program: Commit to supporting an association of your choice from those available on our volunteering platform (1 day offered per year by the Group during your working hours). 
• An Employee Social Committee (CSE) supporting the financing of your cultural and sports activities. 
• Sustainable Mobility Package up to €700 for the use of "green" transportation, or 50% coverage of Pass Navigo (public transportation pass). 
• €10 meal vouchers. 
• A mandatory health insurance plan funded at 50% by Accor without additional costs in case of enrollment of your dependents. 
• Attractive working conditions with collaborative workspaces, restaurants, and recreational and sports areas.