- Penuh Waktu
- Tidak Tetap
- NOVOTEL
- Sales & Marketing
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Novotel Makassar Grand Shayla, Makassar, Indonesia
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REF64483O
Digital Marketing Executive
Region
MEA SPAC
Hotel that makes every moment matter
The centrally-located Novotel Makassar Grand Shayla provides everything the discerning traveller looks for in a hotel. After a day's work in the business centre, or sightseeing around town, reap the benefits of a massage or a dip in the outdoor pool. With 4-star service and first-rate amenities, we have all your needs covered at Novotel.
In this role, you will be responsible for managing and executing our digital media strategies to drive online direct sales, increase brand awareness, and engage with our target audience.
Manage and update website content for Novotel Makassar Grand Shayla
Ensure all digital web offers are aligned with brand positioning and are optimised for conversion.
Plan, execute, and optimize Google Ads, display advertising, and retargeting campaigns to drive direct bookings.
Track and analyse digital marketing KPIs to improve campaign effectiveness.
Collaborate with digital agencies to maximize campaign performance and ROI.
Creative & Digital Asset Development
Develop digital marketing collaterals for email marketing, paid search, and website promotions.
Ensure all digital assets are aligned with conversion rate optimization (CRO) best practices.
Diploma/Degree in Digital Marketing, Marketing Communications, or a related field.
1-2 years of experience in a digital marketing role, preferably with agency experience.
Experience in website management (WordPress, Elementor), UX optimization, and conversion tracking.
Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.
Hands-on experience with email marketing platforms, CRM tools, and marketing automation
Detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.
Fresh Graduate all welcome to apply
La diversité et l’inclusion pour Accor, c’est accueillir chacun et chacune dans le respect de ses différences en donnant la priorité aux seules qualités et compétences. Notre ambition est de développer l’emploi, mieux accueillir, offrir d’excellentes conditions de travail et favoriser l’évolution de l’ensemble des collaborateurs et notamment des personnes en situation de handicap. N’hésitez pas à nous faire part de vos éventuels besoins spécifiques afin que nous puissions les prendre en considération lors de votre processus de recrutement.
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