- Full-Time
- Permanent
- FAIRMONT
- Sales & Marketing
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FAIRMONT SOUTHAMPTON - SHP, Southampton , Bermuda
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REF63875L
Marketing & Communication Manager
Region
Luxury & Lifestyle
Are you ready to join a team that thrives on excellence and embraces limitless potential? Fairmont Southampton, on the island of Bermuda, seeks exceptional individuals like you to be part of our award-winning team and shape the future of hospitality. Our resort is Bermuda's largest, offering 593 luxurious guest rooms, nine restaurants, a 30,000-square-foot spa, an 18-hole par three golf course, and a captivating Beach Club. As we embark on an exciting future, including a multi-million dollar renovation, the opportunities for growth and success are boundless. Our culture emphasizes respect, teamwork, and professionalism, supported by comprehensive benefits, including health insurance, worldwide travel discounts, and wellness programs. Join our diverse and inclusive team, where your unique talents and perspectives are celebrated. Become a key player in delivering extraordinary experiences to individual and group travelers from around the globe, surrounded by the natural beauty of Bermuda. Dare to go beyond the ordinary, unlock your potential, and make a lasting impact at Fairmont Southampton. Together, let's create memories that exceed expectations. #BeLimitless
We’re looking for an inspired, forward-thinking digital marketing professional to help define the rebirth of an icon. Following a $550 million transformation, Fairmont Southampton is preparing to reintroduce itself to the world—elevated and reimagined. As Marketing & Communications Manager, you’ll be at the creative heart of this journey. From concept to execution, you’ll shape our visual identity, craft compelling content, and bring the resort’s luxury positioning to life through digital storytelling. This is a rare opportunity to build something extraordinary from the ground up—while working for a globally renowned brand, in one of the world’s most naturally beautiful destinations.
What You’ll Be Doing
- Develop and execute creative marketing and communications strategies across the resort, promoting all aspects—from accommodations and dining to spa, golf, and recruitment—with a focus on driving revenue, increasing online bookings, website traffic, and social media engagement (e.g., follower growth, engagement rates).
- Design visually elevated promotional materials and branded digital assets that reflect the resort’s luxury positioning and timeless elegance.
- Create and manage content calendars across key digital platforms including the resort website, Instagram, Facebook, TikTok (as applicable), and relevant travel and booking websites.
- Utilize direct messaging and engagement strategies through WhatsApp and Messenger, where appropriate, to drive guest interaction and personalized communications.
- Craft high-quality content across a variety of formats—social posts, videos, motion graphics, stories, blogs, print collateral, and email campaigns.
- Write compelling press pitches and content blogs to promote the hotel and share ongoing updates on the renovation journey.
- Oversee the daily management of social media channels, ensuring timely responses, community engagement, and consistent brand storytelling.
- Leverage AI-driven tools for content generation, social media scheduling, performance analytics, and personalization—enhancing efficiency, creativity, and campaign effectiveness.
- Collaborate closely with resort departments to develop and execute integrated campaigns and cross-functional messaging.
- Cultivate relationships with global and local media, influencers, and content creators to elevate brand visibility and reach.
- Track and analyze digital performance against key KPIs such as conversion rates, website bounce rate, and engagement metrics to inform strategy and optimization.
- Stay ahead of emerging platforms, creative trends, and digital innovations to ensure the resort remains competitive and compelling.
- A strong creative portfolio showcasing digital content, visual storytelling, and campaign work—ideally within luxury hospitality, lifestyle, or travel.
- 3+ years of digital marketing experience in a luxury setting, with a deep understanding of brand positioning and digital content strategy.
- Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro, After Effects); experience in Canva and motion graphics is a plus.
- Hands-on experience managing digital content and paid campaigns across Instagram, Facebook, TikTok, WhatsApp, and Messenger.
- Familiarity with digital analytics tools (e.g., Google Analytics, Meta Insights) and content scheduling platforms (e.g., Later, Hootsuite, Sprout).
- Exceptional writing and communication skills, with a flair for creative storytelling.
- Working knowledge of AI-powered marketing platforms (e.g., ChatGPT, Canva Magic Write, Jasper, Adobe Sensei, Meta Advantage+) and the ability to integrate these into workflows to streamline content production, automate reporting, and enhance campaign performance.
- Strong organization, collaboration, and the ability to thrive in a fast-paced, pre-opening environment.
- Must be able to work on property, and be Bermudian or the spouse of a Bermudian.
- Experience with luxury resort brands or premium lifestyle companies preferred.
- Background in brand development or pre-opening creative planning preferred.
Your team and working environment:
Fairmont Southampton is a premier luxury resort and regarded as a leader in the hospitality industry. Our mission is to turn moments into memories for our Guests. An exciting hospitality career awaits you if you are committed to providing our Guests with an authentically local experience through providing warm and engaging service.
Our Heartists work cohesively as part of the team in a demanding, multi-cultural diverse environment
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
Rencontrez Adriënne, Directrice Ventes et Marketing hôtel
La diversité et l’inclusion pour Accor, c’est accueillir chacun et chacune dans le respect de ses différences en donnant la priorité aux seules qualités et compétences. Notre ambition est de développer l’emploi, mieux accueillir, offrir d’excellentes conditions de travail et favoriser l’évolution de l’ensemble des collaborateurs et notamment des personnes en situation de handicap. N’hésitez pas à nous faire part de vos éventuels besoins spécifiques afin que nous puissions les prendre en considération lors de votre processus de recrutement.
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