- 全职
- 正式
- MOVENPICK
- 市场销售
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Movenpick Hotel And Convention Centre Klia, Sepang, Malaysia
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REF93495P
MARCOM Manager
Region
MEA SPAC
Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.
Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster.
Role Summary
Responsible for developing and executing integrated marketing communication strategies to strengthen brand positioning, drive revenue and ensure consistent brand representation across all channels.
Key Responsibilities
- Develop and implement the annual marketing communications plan aligned with the hotel's commercial, branding and revenue objectives.
- Maintain and protect the hotel's brand identity, ensuring all communications comply with brand guidelines, advertising regulations and legal requirements.
- Plan, execute and manage marketing campaigns for rooms, food & beverage outlets, spa, events and seasonal promotions.
- Oversee digital marketing activities including website content management, SEO, social media platforms, email marketing and online advertising in coordination with agencies.
- Manage the hotel's online presence and reputation, including review platforms and guest feedback in collaboration with Operations and PR.
- Develop content and oversee production of marketing collateral, advertisements and in house materials across digital and print channels.
- Handle public relations activities including press releases, media relations, influencer partnerships and coordination of media visits and familiarization trips.
- Coordinate photography, videography and creative assets, ensuring quality and brand consistency.
- Monitor campaign performance, analyze results and prepare performance and ROI reports.
- Prepare, manage and control the marketing communications budget.
- Source, negotiate and manage relationships with agencies, suppliers and external partners.
- Work closely with Sales, Revenue Management, F&B and Operations Team to ensure integrated and timely execution of campaigns.
- Bachelor's degree in Marketing, Communications, Business or a related field.
- Minimum 4-6 years of marketing communications experience, preferably within luxury hospitality or premium brands.
- Employee benefit card offering discounted rates at Accor hotels worldwide.
- Develop your talent through Accor’s learning programs.
- Opportunity to grow within your property and across the world!
- Ability to contribute to the community and make a difference through our Corporate Social Responsibility and Environmental, Social, and Governance (ESG) activities.
Rencontrez Adriënne, Directrice Ventes et Marketing hôtel
对于雅高集团来说,多元与包容意味着欢迎每一个人,并尊重他们的差异,我们仅根据素质和技能来优先提供就业和发展机会。我们的目标是提供有意义的就业机会,一个温暖和包容的文化,优秀的工作条件,并促进所有人的发展,包括残疾人士。
在申请时,请不要犹豫告诉我们您可能需要的任何特殊需求,以便我们考虑这些需求。
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