- 全职
- 实习生
- ACCOR
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Paris, France
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REF3683G
Global Influence Assistant - 6 Months Internship
Region
Accor HQ
At Accor, we are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS
- Contribute in the implementation of year-long strategies, hero activations and campaigns amplification, with all types of talents (Tiktokers, content creators, lifestyle & travel talents, loyalty bloggers, VIPs and sometimes celebrities) for the brands, whether it is with agency support (with our external partners, for the large majority of our brands) or not (in-house management)
- Work hand in hand with Marketing, Brands & Social Media teams to have a seamless integration of influence across
- Work hand in hand with our regional hubs and support them to amplify their local activations
- Be performance driven – set goals, track conversions, and measure success of influencer programs (via Traackr)
- Actively keep a pulse on emerging influencers and trends through various social media channels (Instagram, TikTok, Twitch, YouTube…) and news/media
- Contribute in creating an advanced and comprehensive influencer content calendar, to continually drive brand preference and engagement
- Contribute in establishing and maintaining regular communication between brands and influencer partners, actively source and negotiate new influencer partnerships
- Monitor influencer content to ensure compliance with brands voices and guidelines
- Contribute in negotiating contracts and organization of micro and macro influencer programs in a full-funnel approach
- Project manage influencer marketing campaigns and collaborations, from initial brief to post campaign reporting, including campaign activation and talent content creation
- Fluent in English (spoken & written) – mandatory!
- Degree in Marketing, Communications, or any similar field
- Thorough understanding of current social media and influencer marketing trends
- Proficiency in analytics tools (Traackr…)
- Excellent communication and relationship-building skills, be comfortable presenting ideas and results to both clients and internal teams
- A creative way of thinking and expert at multitasking
- Brand understanding
- Be comfortable leading your own projects
1-2 years previous experience in social media/influence preferred
Ideally you will bring with you a passion for the world of influencer marketing and an understanding of the importance of managing relationships, applying logic, and actively listening to brands and internal client needs to create and manage effective campaigns for our varied portfolio of brands.
对于雅高集团来说,多元与包容意味着欢迎每一个人,并尊重他们的差异,我们仅根据素质和技能来优先提供就业和发展机会。我们的目标是提供有意义的就业机会,一个温暖和包容的文化,优秀的工作条件,并促进所有人的发展,包括残疾人士。
在申请时,请不要犹豫告诉我们您可能需要的任何特殊需求,以便我们考虑这些需求。
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