Associate Director of Sales @Novotel Juhu

Join us at Accor, where life pulses with passion!​

As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.​

By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.​

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!​

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.​

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.

Hospitality is a work of heart,​
Join us and become a Heartist®.

Objectives:

Assists the Director of Sales and Marketing in management of all sales activities and events including direct sales, sales solicitation, sales administration, public relations and management of the sale team. Promotes the desired work culture around the five core values of Trust, Integrity, Respect, One Team and Service.  

KEY RESPONSIBILITIES

• Assists in producing the Annual Revenue Plan
• Assists in producing, implementing and monitoring action plans to ensure Revenue Plan objectives are achieved
• Analyses current and potential markets/trends, coordinates all activities to maintain and increase revenue through added business volume and increased rate
• Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies, commercial houses, private clubs and professional associations within local, domestic UK and international markets. Maintains contact with planners, corporate accounts, incentive buyers, airlines and wholesalers, through personal sales calls, telephone contacts and written communications
• Creates and implements special programmes to achieve greater productivity through:
  • Increasing average rate
  • Increasing occupancy
  • Increasing business volume during difficult periods
  • Increasing local food and beverage banqueting sales

• Manages key accounts
• Oversees the selling and servicing of group business
• Co-ordinates the development of all promotional material
• Provides direction on and conducts market research
• Monitors competitor activities
• Maintains close liaison with Regional/ Corporate Sales teams and those of other ICHG hotels to ensure the hotel receives proper corporate consideration, direction and support
• Plans and executes sales trips to major market areas
• Attends major travel functions to promote sales for the hotel
• Under the guidance of your superior, directs all sales activities for Sales Managers and Sales Executives to ensure they meet the goals of the Revenue Plan
• Produces monthly Sales reports and forecasts
• Meets with guests from major producers/organizers of big events staying in the hotel to ensure customer satisfaction
• Establishes and continuously updates mailing lists
• Organises and attends major sales/PR related functions within the hotel

Operational Management:

• Ensuring that all operating standards comply with Company and Hotel Policies and Procedures and standards.
• Writing and updating the Departmental Operations Manual.
• Ensuring that all room targets are met.
• Ensuring strategic market influx.

Personnel Management:

• Works with Superior and Human Resource Manager to ensure the departmental performance of staff is productive. Duties include:
  • Plans for future staffing needs
  • Recruits in line with company guidelines
  • Prepares detailed induction programmes for new staff
  • Maintains a comprehensive, current and guest focused set of departmental standards and procedures and oversees their implementation
  • Ensures training needs analysis of sales staff is carried out and training programmes are designed and implemented to meet needs
  • Conducts probation and formal performance appraisal in line with company guidelines
  • Maintains up to date staff records and approves leave requests etc
  • Coaches, counsels and disciplines staff, providing constructive feedback to enhance performance
  • Regularly communicates with staff and maintains good relations

Financial Management:

• Works with the Finance and Business Support Manager in the preparation and management of the department’s budget. Duties include:
  • Assist in the preparation of the annual budget
  • Monitor, analyze and report variations from the budget
  • Manages the Department’s expenses
  • Makes pricing decisions

Others:

• Build and maintain positive relationships with all internal customers and guests in order to exceed their needs
• Take action to address these needs in order to exceed their expectations
• Create a positive hotel image in every interaction with internal and external customers
• Adhere to hotel brand standards
• Maintain a high level of product and service knowledge in order to explain and sell services and facilities to guests
• Assist guests and escort them to locations within the hotel at their request

• Maintain knowledge of special programs and events in the hotel in order to recognize and respond to guests needs

• Maintain current Hotel information to be able to provide information to guests
• Implements Procedures which enhance the guest experience

• Bachelor's degree in Business Administration, Marketing, or related field; MBA or advanced degree preferred
• 7+ years of sales experience, with at least 3 years in a sales leadership role
• Proven track record of meeting or exceeding sales targets and driving team performance
• Strong understanding of sales strategies, methodologies, and best practices
• Excellent leadership, communication, and interpersonal skills
• Advanced presentation, negotiation, and problem-solving skills
• Willingness to travel as required for business development and client meetings