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Novotel Kolkata - Hotel & Residences, Kolkata, India

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REF105001C

Digital & E-Commerce Manager

Region

MEA SPAC


Company Description

We are more than 230,000 hospitality experts placing people at the heart of what we do, creating emotion for our guests, and nurturing passion for service and achievement beyond limits. Building on the strength of our teams and of our integrated ecosystem of leading brands, personalized services and expert solutions, we break new ground to reimagine hospitality and inspire new ways to experience the world.


Job Description

  • Increase of qualified website traffic to portal.
  • Search Engine Marketing – manage SEM campaigns, ensure campaigns are to best practice and meeting key ROI objectives.
  • Affiliation and Partnerships – actively source local, country and/or regional partners to drive qualified traffic and generate incremental room nights for the region.
  • Display Advertising Campaigns – Manage relationship with display media agency, optimise and analyse campaign ROI
  • Coordination of all website content to ensure promotion of destination to key emitting markets as well as promotion of key destinations for travellers.
  • Increase incremental revenue over need periods.
  • Manage with key project team the implementation of tactical campaigns eg: Super Sale
  • Manage relationship and key co-operative projects with tourism organisations / partners
  • Email Marketing
  • Coordination of Novotel Kolkata Hotels & Residences content for E Communication.
  • To ensure consistency of message and offers that are revenue generating and meeting objectives.
  • Using in-depth analysis of email marketing results to increase ROI.
  • To proactively increase email database records from residence
  • Provide E Commerce support to Indirect Account Managers of key OLTA’s when looking at merchandising.
  • Co-manage advertising campaigns.
    • Manage KPI’s to constantly improve website performance.
    • Provide monthly reports to General Manager, Hotel Manager & Director of Marketing & Communications 

Additional Information

•Employee benefit card offering discounted rates at Accor hotels worldwide.

•Develop your talent through Accor’s learning programs.

•Opportunity to grow within your property and across the world!

•Ability to contribute to the community and make a difference through our Corporate Social Responsibility and Environmental, Social, and Governance (ESG) activities.

Diversity & Inclusion bedeutet für Accor, alle Menschen willkommen zu heißen und ihre Unterschiede zu respektieren. Wir stellen ei der Ausweitung von Beschäftigungs- und Entwicklungsmöglichkeiten ausschließlich Qualitäten und Fähigkeiten den Vordergrund. Unser Ziel ist es, eine sinnvolle Beschäftigung, eine herzliche und einladende Kultur und hervorragende Arbeitsbedingungen zu bieten und die Entwicklung aller Menschen, einschließlich der Menschen mit Behinderungen, zu fördern. 

Zögere nicht, uns bei deiner Bewerbung deine besonderen Bedürfnisse mitzuteilen, damit wir diese berücksichtigen können. 

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